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Table of Contents

Executive Summary

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TABLE OF CONTENTS

EXECUTIVE SUMMARY

INTRODUCTION

Definitions

Methodology

UK Economy

Political Climate I

nterest Rates

Inflation Exchange

Rates

Taxation

Household Income and Consumer Expenditure

Manufacturing Output

Services

Investment

Forecasts

Exchange Rates

Abbreviations

MARKET OVERVIEW

Market Size And Trends, 1995-1999

Market Segmentation

Factors Affecting Demand

Overview

Consumer Expenditure

Demographic Trends

Lifestyle Trends

Competitive Products

Forecast Segmentation, 2000-2004

SANDWICHES

Market Overview, 1995-1999

Market Forecasts, 2000-2004

Distribution

Company Profiles

Aroma

Pret a Manger

HAMBURGERS

Market Overview,1995-1999

Market Forecasts, 2000-2004

Distribution

Company Profiles

Burger King

McDonald's Restaurants

PIZZA AND PASTA

Market Overview,1995-1999

Market Forecasts, 2000-2004

Distribution

Company Profiles

Domino's Pizza Group

Perfect Pizza

PizzaExpress

Pizza Hut (UK)

FISH AND CHIPS

Market Overview, 1995-1999

Market Forecasts, 2000-2004

Distribution

Company Profiles

Harry Ramsden's

FRIED CHICKEN

Market Overview, 1995-1999

Market Forecasts, 2000-2004

Distribution

Company Profiles

Kentucky Fried Chicken (Great Britain)

ETHNIC FAST FOOD

Market Overview, 1995-1999

Chinese And Indian Take-Away Meals

Mexican, Japanese and Thai Take-Away Meals Market Forecasts, 2000-2004

Distribution

SOUP

Market Overview, 1998 And 1999

Market Forecasts, 2000-2004

Distribution

Company Profiles

Soup Opera

The New Covent Garden Soup Company

CRITICAL SUCCESS FACTORS

OPPORTUNITIES FOR SUPPLIERS

INDUSTRY STRUCTURE

Overview

Company Profiles

Compass Group

Diageo

Tricon Restaurants International Europe Whitbread

MAGAZINES

TRADE ASSOCIATIONS

LIST OF TABLES

1. Economic Indicators On The UK Economy, 1992-2000

2. The UK Market For Fast Food, 1995-1999

3. Average Weekly Expenditure On Take-Away Food, By Age Group, 1998

4. Average Weekly Expenditure On Take-Away Food In The UK, By Region, 1998

5. The UK Market For Fast Food, By Sector, 1995-1999

6. Proportional Importance Of The Sectors Of The UK Market For Fast Food, By Sector, 1995-1999

7. Changes In UK Real Personal Disposable Income, 1995-1999

8. Household Expenditure On Eating Out In The UK, 1995-1999

9. UK Population, By Age Group, 1991-2016

10. Forecast UK Fast Food Market, By Sector, 2000-2004

11. The UK Market For Sandwiches, 1995-1999

12. Forecast UK Market For Sandwiches, 2000-2004

13. Financial Summary Of Aroma, 1997 And 1998

14. The UK Market For Hamburgers, 1995-1999

15. Forecast UK Market For Hamburgers, 2000-2004

16. Financial Summary Of McDonald's Restaurants, 1994-1998

17. The UK Market For Pizza And Pasta, 1995-1999

18. Forecast UK Market For Pizza And Pasta, 2000-2004

19. Financial Summary Of Domino's Pizza Group, 1997 And 1998

20. Financial Summary Of Perfect Pizza, 1997 And 1998

21. Financial Summary Of PizzaExpress, 1995-1999

22. Financial Summary Of Pizza Hut (UK), 1994-1998

23. The UK Market For Fish And Chips, 1995-1999

24. Forecast UK Market For Fish And Chips, 2000-2004

25. Financial Summary Of Harry Ramsden's, 1994-1998

26. The UK Market For Fried Chicken, 1995-1999

27. Forecast UK Market For Fried Chicken, 2000-2004

28. Financial Summary Of Kentucky Fried Chicken (Great Britain), 1993-1997

29. The UK Market For Chinese Take-Away Meals, 1995-1999

30. The UK Market For Indian Take-Away Meals, 1995-1999

31. Number Of Indian Restaurants In The UK, 1960-1998

32. Forecast UK Market For Chinese Take-Away Meals, 2000-2004

33. Forecast UK Market For Indian Take-Away Meals, 2000-2004

34. Forecast UK Market For Mexican Food, 2000-2004

35. The UK Market For Take-Away Soup, 1998 And 1999

36. Forecast UK Market For Take-Away Soup, 2000-2004

37. Financial Summary Of The Compass Group, 1994-1998

38. Number Of Branded Outlets Operated By Compass Group, By Brand And Type, 1998

39. Turnover Of The Tricon Global Restaurants, 1997 And 1998

40. Financial Summary Of Whitbread, 1995-1999

41. Financial Summary Of Whitbread, By Division, 1997 And 1998

LIST OF DIAGRAMS

1. Performance Of The UK Fast Food Market, By Sector, 2000

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EXECUTIVE SUMMARY

MSI believe that the value of the UK fast food market increased by some 20 percent between 1995 and 1998. A further real increase of 7 percent to a value of 7039 million (euro10.06 billion) at 1998 prices is projected for 1999. Although the value of the market has increased, the performance of the individual sectors within the market varied significantly during the review period.

The largest sector within the UK fast food market is the sandwich sector. During the review period, this sector developed significantly in terms of market value. The growth in the sector is due to the trend towards more healthy diets and an increase in the level of innovation which has been introduced to the sector. This sector is however, becoming saturated and MSI forecast that growth within the sector will begin to slow down before the end of the forecast period, although overall growth will be some 20 percent in real terms between 2000 and 2004.

The hamburger market is the second largest sector of the fast food market. MSI believe that the hamburger market has recovered despite the Bovine Spongiform Encephalopathy scare in 1995. Trade sources report that the market increased by some 29 percent between 1996 and 1998, with further growth of 7 percent in real terms projected for 1999.

The home delivery sub-sector of the pizza and pasta market also expanded significantly during the review period, and the pizza and pasta market is projected to reach a value of 882 million (euro1.3 billion) at 1998 prices in 1999. Competition is expected to increase within the sector as the number of new companies emerging in the sector rises. MSI believe that this sector will continue to show the most significant growth of all major fast food sectors throughout the forecast period.

The ethnic food sector is facing increased competition as international travel increases which therefore causes an increase in demand for a wider variety of international foods. The most buoyant sector within the ethnic food market is the relatively new Mexican sector. MSI project that demand for Mexican food will amount to 80 million (euro114 million) at 1998 prices in 1999.

MSI believe that a number of opportunities for suppliers exist within the fast food industry. Indeed, it is reported that there is potential in the development of innovative packaging, particularly for the Chinese and Indian sectors which are diversifying their services to provide chilled meals which require packaging to prolong the shelf life for the food. MSI believe that it is also important that suppliers concentrate on working closely with their customers in order to help companies adapt to the legislation which requires all genetically modified foods to be identified on food packaging.

Text © 1999 MSI

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