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MP65030
MAPS ELECTRONIC BANKING APRIL 2000
Overview

Editor: Market Assessment
ISBN: 1-86111-303-X

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This report covers: Electronic banking, retail transactions, internet, online, payments syste, debit cards, credit cards, electronic purse, ATM, banks, supermarkets, specialist providers, regulations, interactive TV, automated teller machines

Companies covered include: Abbey National, Alliance & Leicester, Bank of Scotland, Barclays Bank, First Direct, First-e, Halifax, Svenska Handelsbanken, HSBC, Digital TV, Lloyds TSB, Mondex, Nat WestRoyal Bank of Scotland, Northern Rock, MeritaNordBanken, S-E Banken, Post Office, HSBC Midland, Co-operative Bank, Banc One, Nationwide Building Society, Woolwich

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TABLE OF CONTENTS


1. Introduction


2. Definition

Proprietary systems
Open access systems
Table 1: Retail Transactions through the Internet 1997-2002
Figure 1. - US Consumer Online Purchases 1994-2005e
Security
Standardisation
Table 2: US Consumer Online Purchases 1994-2005e
Precedent
Impersonality
Richer Information
Low Cost
Timeliness


3. Executive Summary


4. Strategic Overview

Definition
SWOT Analysis of the Market for Electronic Banking Services
Current Market Size
Forecast Market Size
Forecasts for Payments Systems
Overall
Table 4: The UK Payments Market 1997-2002e
Figure 2. - The UK Payments Market 1997-2002e
Debit Cards
Credit Cards
Electronic Purse
ATM Withdrawals
International Comparisons
Technological issues
Accessibility
Delivery Methods
Security
Table 6. - Customers’ Relative Perceptions of Security 1997
Encryption
Table 6. - Customers’ Relative Perceptions of Security 1997
Economic factors
Competition
Banks
Supermarkets
Full Banking Services? 1996
Full Banking Services? 1996
Internet Banks
Specialist Providers
Market Growth
Price of Communications
Figure 6: Relative Cost of Bank Transactions 1999
Globalisation
regulations
UK Regulations
European Union (EU) Regulations
Socio-political issues
EMU
Privacy
Credibility
Consumer Demand
Marketing


5. Consumer Dynamics

Who Uses The Electronic Bank?
Internet Penetration
The personal customer
Receivers or Computers 1995-99
Table 17: Customers’ Views on Electronic Banking 2000
Speed of the System
Efficiency
Convenience and Cost
Convenience of the System
Cost of Transactions
Security of Transactions
24 Hour Access to Accounts
Phone-Based Services
Internet Banking
Financial Services over the Phone
Services; and Postal Financial Advice
Machines
Ordering Financial Advice to be Delivered by Post
Bank using the Internet, and of Interactive TV
Financial Advice from your Bank using the Internet
Interactive TV for Financial Advice
None of These


6. Delivery Methods

automated teller machine
ATM with video
INTERACTIVE TELEVISION
postal
PC and internet
plastic card
Debit Cards
Credit Cards
chip card
supermarket
telephone banking
Table 26: Telephone Bank Accounts (000), 1994-99e
Figure 9:Telephone Bank Accounts 1994-99e
payment systems
Automated Payments
Table 27: Volumes of Automated Payments, UK 1995-99e
Table 28: Value of Automated Transactions (£m), 1995-99e
Electronic Purse


7. Distribution

Providers
1995-2000e
1995-2000e
Performance of the UK Banks
Table 32: Performance of the Top 10 UK Banks 1999
Penetration of Telephone, PC and Internet Banking
Banking, UK, June-Dec 1999, 000 personal UK customers
Abbey National
Alliance & Leicester
Bank of Scotland
Bank of Scotland
Barclays Bank
First Direct
First-e
Money transmission
Savings
Personal Lending
Halifax
Svenska Handelsbanken
HSBC
Digital TV
Lloyds TSB
Mondex
Nat West Bank
Northern Rock
Royal Bank of Scotland
MeritaNordbanken
S-E Banken
Post Office
HSBC Midland
Co-operative Bank
Banc One
Royal Bank of Scotland
Nationwide Building Society
Woolwich
Prospects
Likely Winners and Losers 2000-2005


8. Future Prospects

Figure 12: The UK Payments Market 2000-2005e
1999-2004e
Technology
Barriers to Development
Mobile Telephone Banking (m-banking)
Which Technology will be most Important?
Table 37. - Importance of New Technology 1998
economics

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EXECUTIVE SUMMARY

The development of electronic clearing of payments through BACS and CHAPS in the 1960s was the first step in the development of the electronic bank. The development of payment clearing has developed very fast since the deregulation of cross-border flows of funds, the development of capital adequacy ratios, and the imminence of the Euro

. The Bank of England is heavily involved in developing the TARGET system of real-time gross settlement that is the ultimate goal of electronic banking — the instantaneous transfer of money so that it can be put to work to generate interest immediately and at as low a cost as possible. The driver for electronic banking, and the hope for dematerialization of money, was the cost of handling cash and cheques.

Businesses in particular are conservative in their habits, and will give up cash and cheques only when banks offer them something better. This may come from a bank that decides to make things easy for their customers by giving them a personal service. It could come from a software provider who can deliver a personal banking package like Quicken or Microsoft Money, which could be developed to become rivals to the traditional commercial banks.

Market Assessment undertook a survey of personal customers, which confirmed their overall concern for security, convenience and speed in the electronic banking developments, which are being introduced. The most significant factor from our survey was the steep age gradient between those who find the new media interesting and useful and those who see them as threatening and difficult to use. There was a clear division around the age of 45, and a survey, which excluded anybody over that age would have shown a massive interest in, and support for, electronic banking at the customer interface.

The demand for electronic banking is inevitably going to grow with time, and provided the elderly are catered for by branch structures, or more likely through post offices or benefit agencies, banks will be happy to market their gadgetry to the young. Telephone banking is almost universal now, according to the annual reports of the banks, but the level of service being offered is variable — only a few banks actually offer a full telephone banking service rather than a promise to look into problems the next working day.

The likely success of Internet banking will be as part of a range of services offered by banks to their customers, who will have different financial needs at different stages in their careers, or according to their lifestyle. The year 2000 is likely to see most banks introducing Internet services, and some banks introducing digital TV or mobile telephony banking, as complements to their other market channels.

One of the major brakes on technological change in UK banking is the imposition of charges on people using the new media. Most banks impose a charge, even if they want to encourage use, and in the case of credit cards they charge an extortionate rate of interest. Charges for automated teller machine (ATM) use are a growing practice by major banks.

Text © 2000 MAPS

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