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KN90000
KEY NOTE CONTRACT CLEANING JULY 2000

Editor: Jane Griffiths
ISBN: 1-84168-092-3

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EXECUTIVE SUMMARY

This report reviews the market for contract cleaning services. In 1999, sales in this market reached an estimated £3.6bn, an increase of 3.4 percent over 1998, equivalent to a rise of 2.9 percent in real terms after taking account of sector price inflation. This represents 42.5 percent of the total UK cleaning market, including in-house activities, which is estimated to be worth around £8.5bn.

The range of cleaning services covered in the report corresponds to those defined as ‘industrial cleaning’ under the UK Government’s 1992 Standard Industrial Classification (SIC). These activities include the interior cleaning of buildings of all types, window cleaning and the cleaning of vehicles. However, the report does not cover laundry and dry cleaning or street cleaning activities.

Cleaning is one of a number of business support services, ranging from security and portering to contract catering, that are increasingly being provided as a package in multi-service contracts. Between 1995 and 1999, contract cleaning grew more slowly than activity in many other parts of the business services sector, increasing by 25 percent over the period in current price terms. Although quite healthy, this rate of increase was considerably lower than occurred in the early 1990s, a period when the sector benefited from the impact of Compulsory Competitive Tendering (CCT) legislation that introduced competition into the market for the provision of cleaning services to local and central government.

The contract cleaning sector is a fragmented one, and the impact of employment legislation and other regulatory action can be particularly burdensome. Since the end of 1998, many new rules have been introduced, including sections of the Employment Relations Act, covering trade union recognition, parental leave and related matters, regulations governing hours of work and leave entitlements, and the minimum wage provisions. However, the impact of legislation aimed at transferring activity from central and local government to the private sector is now less than it was. The CCT and market testing legislation of the former Conservative Government has now been overtaken by a ‘best value’ approach, reducing the pressure on public bodies to outsource their cleaning and other support service activities.

Between 2000 and 2004, many of the issues of current concern to firms in the contract cleaning sector will continue to be relevant. These include the impact of legislation on the operations of the smaller cleaning firms and the extent to which potential clients will continue to be under pressure to contract out non-core activities. Training issues will also continue to be very relevant, whilst the role of the Internet as a marketing tool should become clearer. It is assumed that contract cleaning activity will continue to penetrate the in-house cleaning market, as the contracting-out of companies’ non-core operations continues.

Over the 5-year period, contract cleaning activities are expected to grow at a rate somewhat below the average for the business services sector in general, but still above that forecast for the economy as a whole, to reach a turnover value of £4.7bn by 2004.

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TABLE OF CONTENTS

Executive Summary


1. Market Definition

INTRODUCTION
MARKET SECTORS
Table 1: Comparison of Cleaning Activities as Defined by SIC (80) and SIC (92)
MARKET POSITION
Position in the UK Economy
Table 2: UK Gross Value Added by Industry Sector at Current Basic Prices (£bn and percent), 1999
Table 3: Subsectors of the UK Business Services Sector by Annual Turnover (£m), 1999
Comparison with Other European Countries
MARKET TRENDS
Overview
Table 4: UK Gross Domestic Product by Key Industry Sector at Current Basic Prices (£bn), 1995-1999
Changes in the Industrial Cleaning Sector
Table 5: Subsectors of the UK Business Services Sector by Annual Turnover (£m), 1995-1999
Penetration of the Market by Contract Cleaners


2. Market Size

THE TOTAL MARKET
Table 6: The UK Industrial Cleaning Sector by Turnover at Current and Constant Prices (£m), 1995-1999
BY MARKET SECTOR


3. Industry Background

RECENT HISTORY
Table 7: Subsectors of the UK Business Activities Sector by Number of Businesses and Turnover (£m), 1999
INDUSTRY CONCENTRATION
Table 8: Numbers of Industrial Cleaning Businesses by Size of Business — Comparison with Total ‘Business Activities’, 1999
Table 9: Number of Industrial Cleaning Businesses by Size of Business (number and percent), 1996-1999
EMPLOYMENT
Table 10: Employee Jobs in the Industrial Cleaning Sector — SIC (92) 74.70 — Great Britain (000 and percent), As At June 1995-1999
TRADE ASSOCIATIONS
The British Cleaning Council
Members of the British Cleaning Council
Cleaning & Support Services Association
Cleaning & Support Services National Training Organisation
Association of Building Cleaning DSOs
Association of Domestic Management
British Association for Chemical Specialities
British Carpet Technical Centre — Cleaning and Maintenance Research and Services Organisation
British Institute of Cleaning Science
Cleaning and Hygiene Suppliers Association
Industrial Cleaning Machine Manufacturers Association
National Carpet Cleaners Association
National Federation of Master Window and General Cleaners
Soap and Detergent Industry Association
Tidy Britain Group
The UK Housekeepers Association
The Worshipful Company of Environmental Cleaners
Other Bodies Not Members of the British Cleaning Council
International Associations


4. Competitor Analysis

THE MARKETPLACE
MARKET LEADERS
Table 11: UK Contract Cleaning Market by Estimated UK Cleaning Turnover and Market Share (£m and percent), 1999
Rentokil Initial PLC
Company Structure
Market Share
Financial Results
ISS International Service System A/S (Denmark)
Company Structure
Market Share
Financial Results
OCS Group Ltd
Company Structure
Market Share
Financial Results
MITIE Group PLC
Company Structure
Market Share
Financial Results valign="top" align="right">
RCO Holdings PLC
Company Structure
Market Share
Financial Results
Pall Mall Support Services Ltd
Company Structure
Market Share
Financial Results
Barkland (UK) Ltd
Company Structure
Market Share
Financial Results
Sodexho Ltd
Company Structure
Market Share
Financial Results
Broadreach Group Ltd
Company Structure
Market Share
Financial Results
LI Group Ltd
Company Structure
Market Share
Financial Results
Other Major Players
Ramoneur Cleaning and Support Services Ltd
Financial Results
Other Contract Cleaning Companies
ADVERTISING AND PROMOTION
Table 12: Main Media Advertising Expenditure on Office Cleaning Services (£000), 1995-1999


5. Strengths, Weaknesses, Opportunities and Threats

STRENGTHS
WEAKNESSES
OPPORTUNITIES
THREATS


6. Buying Behaviour

CONSUMER PENETRATION
Table 13: Demand for UK Contract Cleaning Services by Purchasing Sector (£m and percent), 1999


7. Outside Suppliers to the Industry

INTRODUCTION
Table 14: Sources of Supply of Goods and Services to the UK Contract Cleaning Sector by Supplying Sector (£m and percent), 1999
CLEANING EQUIPMENT SUPPLIERS
Table 15: Selected Cleaning Equipment Suppliers and Their Main Products
CLEANING MATERIALS SUPPLIERS
Table 16: Selected Cleaning Materials Suppliers and Their Main Products


8. Current Issues

INTRODUCTION
LEGISLATIVE AND REGULATORY DEVELOPMENTS
Transfer of Undertakings (Protection of Employment) Legislation
The UK National Minimum Wage
Working Time Directive
The UK Employment Relations Act
Other Legislation
PUBLIC SECTOR CONTRACTS
Best Value
Private Finance Initiative
Quality Issues
Health and Safety Issues
TRAINING
Investors in People
The Cleaning & Support Services National Training Organisation
THE EURO
MARKETING ISSUES
Client Relationships
The Internet


9. Forecasts

FUTURE PROSPECTS
FORECASTS 2000 TO 2004
Table 17: Forecast Turnover of the UK Contract Cleaning Sector (£m), 2000-2004


10. Company Profiles

Mitie Group PLC
OCS G

Text © 2000 Key Note

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Last updated by Jacob van Eldik 26th January 2000