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KN80002
KEY NOTE IT TRAINING : September 2002

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This report covers: British Computer Society, British Educational Communications & Technology Agency, Chartered Institute of Personnel & Develoopment, Computer Education Group, Computing Services & Software Association, Council for European Professional Informatics Societies, e-skills UK Ltd, European Computer Driving Licence Foundation Ltd., the Forum IT,Institute of IT Training,

Companies covered include: Azlan Group,IBM United Kingdom, KnowledgePool, Learning Tree International, Oracle Corporation UK, Parity Training, QA, SAP, Spring IT Training, Thomson NETg, CMG, Computacenter, Computeach International, DA Consulting Group, Frost|& Sullivan, Global Knowledge, John Bryce Training UK, SmartForce, Sun Educational Services,

EXECUTIVE SUMMARY

The UK market for IT training was worth £717m in 2001, having declined by 7.1 percent from the previous year. In 2002, the market is expected to contract again with sales falling to £650m. The decline in the market for IT contractors and IT professionals and the scaling back of IT investment by companies have severely impacted on the market, which fell sharply towards the end of 2001 and in the beginning of 2002.

The IT training market consists of two sectors: instructor-led training (ILT) and e-learning (EL) or technology-based training. EL was a major growth sector of the market between 1998 and 2002, as it has grown in maturity and sophistication.

The slowdown in the IT training market in 2001 and 2002 led to a series of corporate changes among training providers, including a greater emphasis on cost saving and operational efficiency, as well as a retreat from certain parts of the market, some mergers and acquisitions and corporate failures.

Some commentators are now claiming the reduction in IT demand has all but ended the IT skills shortage in the UK. While Key Note disagrees with this extreme view, there is no doubt that demand for IT-trained staff declined during 2001 and the beginning of 2002. Key Note believes that the IT training market has some fundamental strengths that will result in restored fortunes from 2003 onwards. These include the continued rise in the number of employees in IT occupations or in occupations using IT skills, the need to train in order to ensure employee productivity, the generic growth in outsourcing of IT operations and the increased depth and sophistication of vendor offerings. Despite the current market position, it is still fundamentally true that IT has become strategically important for most businesses, so having adequately trained IT staff is central to business strategy.

The IT training market is increasingly merging with other areas of the IT services industry, especially with regard to offering consultancy and outsourcing. Increasingly, clients want, and are given, value-added services, such as training consultancy and end-to-end training solutions, as well as basic courses. Clients also require blended training programmes, incorporating both ILT and EL elements. This is opening the general management training market to IT training vendors and the IT market to general management training companies.

Over the next 5 years, Key Note predicts a strong recovery in the IT training market, particularly in 2003. Key growth areas will be training associated with high-growth software markets (e.g. XML), training for IT-related activities (such as call-centre training) and the training of IT professionals to access general business skills.

TABLE OF CONTENTS

Executive Summary 1
1. Market Definition 2
REPORT COVERAGE 2
MARKET SECTORS 2
e-Learning 2
Videos 3
Internet/Multimedia 3
Computer-Based Training Products 3
e-Based Distance Learning/Online Training 3
Instructor-Led Training 3
Formal Courses 4
Tailored Courses 4
MARKET TRENDS 4
Drivers of Demand 4
Slowdown in IT Expenditure 5
Skill Shortages 5
Table 1: Number of Hard-to-Fill and Skill-Shortage Vacancies for IT Skills in England, 2001 6
Table 2: Number of Employees with Insufficient IT Skills, 1999 and 2001 6
IT Training Diversity 7
MARKET POSITION 7
Table 3: IT Training in the Total UK Computer Market ( percent), 1997-2001 7
2. Market Size 8
THE TOTAL MARKET 8
Table 4: The Total UK IT Training Market by Sector by Value at Current Prices (£m), 1997-2001 8
MARKET SECTORS 9
Table 5: The UK IT Training Market by Sector by Value ( percent), July 2002 9
Table 6: IT Training Courses Available by Style of Training ( percent), July 2002 10
Instructor-Led Training 10
Table 7: The Instructor-Led Training Sector by Value (£m and percent), 1997-2001 11
Table 8: Instructor-Led Training Courses Available by Style of Training ( percent), July 2002 12
Table 9: Instructor-Led Training by Type (£m), 2001 and 2002 13
e-Learning 13
Table 10: The UK e-Learning Market by Value (£m and percent), 1997-2001 13
Table 11: e-Learning Training Courses Available by Style of Training ( percent), July 2002 14
3. Industry Background 16
Recent History 16
NUMBER OF COMPANIES 17
Table 12: Selected Leading Companies in the UK IT Training Market by Size (£m and percent), 2001 17
Skills Structure 18
Table 13: Number of Courses and Training Providers by Area of Training, July 2002 18
HOW ROBUST IS THE MARKET? 19
KEY TRADE ASSOCIATIONS 20
British Computer Society 20
British Educational Communications and Technology Agency 20
Chartered Institute of Personnel and Development 20
Computer Education Group 21
Computing Services and Software Association/INTELLECT 21
Council for European Professional Informatics Societies 21
e-skills UK Ltd 22
European Computer Driving Licence Foundation Ltd 22
The Forum IT 23
Institute of IT Training 23
4. Competitor Analysis
THE MARKETPLACE 24
Brand Shares 24
Table 14: UK IT Training Market Leaders by Value Share ( percent), 2001 25
MARKET LEADERS 26
Azlan Group PLC 26
IBM United Kingdom Ltd 27
KnowledgePool 28
Learning Tree International Ltd 28
Oracle Corporation UK Ltd 29
Parity Training 30
QA PLC 31
SAP (UK) Ltd 32
Spring IT Training 32
Thomson NETg Ltd 33
Other Companies 34
CMG 34
Computacenter 34
Computeach International 34
DA Consulting Group 34
Frost & Sullivan 34
Global Knowledge 35
Informatics Group 35
John Bryce Training UK 35
SmartForce 35
Sun Educational Services 35
OUTSIDE SUPPLIERS 36
Hardware and Software Vendors 36
Other Suppliers 36
Advertising and Promotion 37
5. Strengths, Weaknesses, Opportunities and Threats
The TOTAL MARKET 38
Strengths 38
Weaknesses 38
Opportunities 39
Threats 39
Instructor-Led Training 39
Strengths 39
Weaknesses 40
Opportunities 40
Threats 40
E-Learning 41
Strengths 41
Weaknesses 41
Opportunities 41
Threats 42
6. Buying Behaviour
TECHNOLOGY TRAINING BY COMPANY SIZE AND INDUSTRY 43
Table 15: Establishments Providing Training in New Technology by Employees and Industry Sector ( percent), 2001 43
Hard-to-fill Vacancies 45
Table 16: Hard-to-Fill Vacancies by General Occupation ( percent), 2001 45
Skill-Shortage Vacancies 46
Table 17: Skill-Shortage Vacancies by General Occupation ( percent), 2001 46
Occupation Skills Gap 47
Table 18: Skill Characteristics of the Occupation Skills Gap ( percent), 2001 47
Future Skill Shortages 48
The Types of Training Required 48
Table 19: Top 20 Categories Searched on Training Websites, in the 30 Days Preceding 5th July 2002 49
Table 20: Top 20 Keywords Searched on Training Websites, in the 30 Days Preceding 5th July 2002 50
7. Current Issues
THE DECLINE IN IT EMPLOYMENT 51
Corporate Activity 52
Market Retrenchment 52
Mergers and Acquisitions 52
Company Collapses 53
INDIVIDUAL LEARNING ACCOUNTS 53
NEW TECHNOLOGY INSTITUTES 54
8. The Global Market
Global Slowdown 55
9. Forecasts
INTRODUCTION 56
Forecasts 2002 to 2006 56
Table 21: The Forecast UK IT Training Market by Value (£m and percent), 2002-2006 56
Table 22: The Forecast UK IT Training Market by Sector by Value (£m), 2002-2006 57
Future Trends 57
10. Company Profiles
Azlan Group PLC 60
IBM United Kingdom Ltd 62
Learning Tree International Ltd 64
Oracle Corporation UK Ltd 66
Parity Group PLC 68
QA PLC 70
Sap (UK) Ltd 72
Spring Group PLC 74
Thomson NETg Ltd 76
11. Further Sources
Associations 78
Publications 80
Directories 81
General Sources 81
Bonnier Information Sources 82
Government Publications 83
Other Sources 84

Text © 2002 Key Note

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