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KN74117
KEY NOTE SECURITY (UK) : DECEMBER 1997
Overview

ISBN 1-85765-769-1

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TABLE OF CONTENTS

Executive Summary
Market Overview
DEFINITION
INTRODUCTION
INDUSTRY STRUCTURE
TOTAL MARKET SIZE
MARKET SEGMENTATION
KEY TRENDS AND PROSPECTS
PEST ANALYSIS
EUROPEAN PERSPECTIVE
Table 1.1: Estimated Total Value of the UK Private Security and Fire Protection Market at Current Prices (£bn at rsp), 1993-1997
Table 1.2: Analysis of the UK Security and Fire Protection Market by Main Product/Activity Sector at Current Prices (£m at rsp), 1993-1997
Table 1.3: Number of Notifiable Criminal Offences Recorded by the Police in England, Wales and Scotland (000 cases), 1990-1996
Table 1.4: Analysis of Notifiable Offences Recorded in England and Wales (000 cases), 1992-1996
Table 1.5: Number of Thefts from Shops in England and Wales and Crimes of Shoplifting in Scotland, 1990-1996
Table 1.6: Cost of Crime to Retailers (£m), 1993/1994-1995/1996
Table 1.7: Crime Prevention Expenditure by Retailers (£m), 1995/1996
Table 1.8: Output of New Buildings (£m), 1990-1996
Table 1.9: Cost of Domestic and Commercial Insurance Claims for Theft and Fire (£m), 1991-3rd Quarter 1996
Table 1.10: Central Office of Information Advertising Campaigns on Crime and Fire Hazards (£bn), 1996
Key Note Field Research
CONSUMER USE OF SECURITY AND FIRE PROTECTION MEASURES
OPINIONS ON CRIME LEVELS
Table 2.1: Security and Fire Protection Measures in the Home ( percent of adults surveyed), 1992-1997
Table 2.2: Analysis of Use of Mortice/Deadlock on the Front Door by Sex, Age, Social Class and Region ( percent of people who have this item in their home), 1997
Table 2.3: Analysis of Use of Security Locks on Windows by Sex, Age, Social Class and Region ( percent of people who have this item in their home), 1997
Table 2.4: Analysis of Use of Front Door Chains by Sex, Age, Social Class and Region ( percent of people who have this item in their home), 1997
Table 2.5: Analysis of Use of Outside Security Lights by Sex, Age, Social Class and Region ( percent of people who have this item in their home), 1997
Table 2.6: Analysis of Use of Time/Light-Sensitive Indoor Lights by Sex, Age, Social Class and Region ( percent of people who have this item in their home), 1997
Table 2.7: Analysis of Use of Professionally Installed Burglar Alarms by Sex, Age, Social Class and Region ( percent of people who have this item in their home),
1997
Table 2.8: Analysis of the Ownership of a Guard Dog by Sex, Age, Social Class and Region ( percent of people who have a guard dog), 1997
Table 2.9: Analysis of Ownership of Security Spy Holes by Sex, Age, Social Class and Region ( percent of people who have this item in their home), 1997
Table 2.10: Analysis of Ownership of Personal Alarms by Sex, Age, Social Class and Region ( percent of people who have this item), 1997
Table 2.11: Analysis of Ownership of Smoke Alarms by Sex, Age, Social Class and Region ( percent of people who have this item), 1997
Table 2.12: Analysis of Ownership of Fire Blankets by Sex, Age, Social Class and Region ( percent of people who have this item in their homes), 1997
Table 2.13: Analysis of Ownership of Fire Extinguishers by Sex, Age, Social Class and Region ( percent of people who have this item in their homes), 1997
Table 2.14: Opinions on Factors Responsible for Crime Levels ( percent of adults), 1997
Table 2.15: Opinions on Factors Responsible for Crime Levels Today by Sex, Age, Social Class and Region ( percent of people agreeing), 1997
Competitor Analysis
RECENT ACQUISITIONS
PROFILES OF THE LEADING COMPANIES
Table 3.1: Global and UK Turnover of a Selection of Leading Security and Fire Protection Companies With Operations in the UK (£m and $m), 1996 and 1997
Manned Security Services
DEFINITION
KEY TRENDS
MARKET SIZE
INDUSTRY STRUCTURE
MAJOR PLAYERS
BUYING BEHAVIOUR
FORECASTS
Table 4.1: Estimated Market for Manned Security Services in the UK at Current Prices (£m), 1994-1997
Table 4.2: Total Retail Expenditure on Security Staff (£m and percent), 1993/1994-1995/1996
Table 4.3: Retail Expenditure on Cash Collection Services (£m and percent), 1993/1994-1995/1996
Table 4.4: Forecasts for the Market for Manned Security Services at Current Prices (£bn), 1998-2001
Electronic Security
INTRODUCTION
DEFINITIONS
KEY TRENDS
MARKET SIZE
INDUSTRY STRUCTURE
MAJOR PLAYERS
BUYING BEHAVIOUR
FORECASTS
Table 5.1: UK Market for the Design, Supply, Installation and Maintenance of Electronic Security Systems at Current Prices (£m), 1993-1997
Table 5.2: Total NACOSS Installations Carried Out Per Year, (number and percent), 1992-1997
Table 5.3: Number of Security Installations by NACOSS-Approved Installers Analysed by Type of Equipment, 1995-June 1997
Table 5.4: NACOSS-Approved Installations by Type of Communications Used, 1995-June 1997
Table 5.5: Foreign Trade in Intruder and Fire Alarms (£m), 1994-1996
Table 5.6: NACOSS-Approved Alarm Installations by Client Sector (number), 1992-1996
Table 5.7: Capital Expenditure by Retailers on Anti-Theft Equipment (£m), 1993/1994-1995/1996
Table 5.8: Forecasts for the Electronic Security Market at Current 1996 Prices (£m), 1998-2001
Physical Security Equipment
INTRODUCTION
KEY TRENDS
MARKET SIZE
INDUSTRY STRUCTURE
MAJOR PLAYERS
BUYING BEHAVIOUR
FORECASTS
Table 6.1: Estimated Value of the UK Physical Security Market at Current Prices (£m), 1993-1997
Table 6.2: UK Market for Locks Other Than Vehicle Locks (£m at msp), 1993-1996
Table 6.3: UK Market for Safes, Strongboxes, Cashboxes and Strongroom Doors (£m at msp), 1993-1997
Table 6.4: Main Media Advertising Expenditure on Household Security Products (£000), 1996
Table 6.5: Number of Holders of Home Contents Insurance Who Have Installed Locks in Their Homes ( percent), 1995 and 1996
Table 6.6: Forecast for the UK Market for Physical Security Products at Current Prices (£m), 1998-2001
Vehicle Security
INTRODUCTION
KEY TRENDS
MARKET SIZE
INDUSTRY STRUCTURE
MAJOR PLAYERS
BUYING BEHAVIOUR
FORECASTS
Table 7.1: Motor Vehicle Production in Great Britain (number of vehicles), 1990-July 1997
Table 7.2: Cars Registered in Great Britain in Great BritainÎ (million), 1990-July 1997
Table 7.3: Age of Company Cars on the Road in Great Britain ( percent), 1997
Table 7.4: Age of Privately-Owned Cars on the Road ( percent), 1997
Table 7.6: Incidence of Motor Vehicle Crime in England and Wales, and Scotland (000 offences), 1990-1996
Table 7.7: Incidence of Road Vehicle Fires in England and Wales (000), 1989-1995
Table 7.8: Cost of Motor Theft in the UK (£m), 1990-1996
Table 7.9: UK Market for Vehicle Security at Current Prices (£m), 1993-1997
Table 7.10: Retail Sales of Vehicle Security Products at Current Prices (£m), 1993-1997
Table 7.11: Overseas Trade in Vehicle Locks (£m), 1992-1996
Table 7.12: Overseas Trade in Vehicle Alarms (£m), 1994-1996
Table 7.13: Ownership and Purchasing of Car Alarms ( percent of adults), 1994-1997
Table 7.14: Amount Spent on Car Alarms in Last 12 Months ( percent of purchasers), 1997
Table 7.15: Forecasts for the Value of the UK Vehicle Security Market at Current Prices (£m at msp), 1998-2001
Table 7.16: Forecasts for the Value of Retail Sales of Vehicle Security Products at Current Prices (£m at rsp), 1998-2000
Fire Protection Equipment
DEFINITION
KEY TRENDS
MARKET SIZE
INDUSTRY STRUCTURE
MAJOR PLAYERS
BUYING BEHAVIOUR
FORECASTS
Table 8.1: Number of Fires Reported to the Fire Brigades in the UK, 1990-1995
Table 8.2: Fires Within Buildings by Type of Premises, 1995
Table 8.3: Rate of Fatal Casualties for Fires in Dwellings Discovered by Smoke Alarms and for Fires in Dwellings Not Discovered by Detectors (number),
1988-1995
Table 8.4: Effect of Smoke Detectors on Speed of Discovery and Spread of Fire in Dwellings ( percent), 1988 to 1995
Table 8.5: Reasons for Non-Detection of Fires by Automatic Alarm Systems in the Building (number of incidents), 1994 and 1995
Table 8.6: Growth of the UK Fire Protection Market at Current Prices (£m), 1993-1997
Table 8.7: Foreign Trade in Charged and Uncharged Fire Extinguishers (£m), 1992-1996
Table 8.8: Foreign Trade in Fire Extinguishing Preparations and Charges, and Charged Extinguishing Grenades (£m), 1992-1996
Table 8.9: Forecasts for the UK Fire Protection Market at Current Prices (£m), 1998-2001
Strengths, Weaknesses, Opportunities and Threats (SWOT)
STRENGTHS
WEAKNESSES
OPPORTUNITIES
THREATS
The Future
BUILDING ACTIVITY
SECURITY INDUSTRY FORECASTS
Table 10.1: Forecasts for New Building Activity in Great Britain at Constant 1990 Prices (£m), 1996-1999
Table 10.2: Forecasts for the Security and Fire Protection Market at Constant Prices (£m), 1998-2001
Further Sources
ASSOCIATIONS
PERIODICALS
DIRECTORIES
GENERAL SOURCES
HBI UK INFORMATION SOURCES
GOVERNMENT PUBLICATIONS
OTHER SOURCES

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EXECUTIVE SUMMARY

MARKET VALUE

The UK private security industry addressed a market worth £4.42bn in 1996. Total growth over a 3-year period, from 1993 to 1996, is estimated at 21.4 percent and the market is expected to have grown by a further 4.1 percent in 1997 to reach £4.6bn.

MARKET SECTORS

Included in this market study are manned security services, electronic security, physical security, vehicle security and fire protection, and there are various subsectors within these categories.

Growth has been rapid in the sectors of electronic security and vehicle security. The intruder alarm market has reached maturity, but there is still strong growth in access control and closed circuit television (CCTV). Electronic article surveillance (EAS) is still held back by the fact that three incompatible technologies exist, each with their advantages. Nevertheless, source tagging is at last starting to happen and many of the major retailers are committed to investment in EAS. Monitoring of intruder and fire alarms and CCTV is another growth sector. Monitoring is offered by some of the large installation companies, but the manned security companies have also moved into this activity.

The market for manned guarding remains fairly flat and the industry has to compete with the electronic security sector, where prices fall as technologies become established. Demand for cash handling services has been declining gradually, so the manned security companies are looking to other areas, such as monitoring and prison escorts, to boost their sales. Margins are low in the manned sector and the issue of introducing compulsory regulation has yet to be settled. Nevertheless, there is still a strong demand for guarding from sectors such as retailing, which find that electronic security alone is not enough.

The market for physical security products is very mature, but could receive a boost as the level of commercial building improves.

Fire protection is another mature market, but around half its revenue is derived from ongoing services.

The motor vehicle security sector has boomed in recent years, thanks to the growth in vehicle production and cars on the road. Security is a strong selling point in the car market and many models now have immobilisers fitted as standard. Tracking systems for stolen vehicles have proved extremely successful, but are still limited mainly to vehicle fleets.

Table 1: Value of the UK Security and Fire Protection Market by Sector at Current Prices (£bn and percent), 1993-1997


1993

1994

1995

1996

e1997







Manned

39.7

39.5

37.9

37.9

37.2

Electronic

26.1

28.6

29.9

30.1

31.0

Physical

15.5

14.5

13.8

13.4

12.9

Vehicle

4.7

4.5

5.1

5.3

5.6

Fire

14.0

12.9

13.3

13.3

13.3







Total

100.0

100.0

100.0

100.0

100.0







Value (£bn)

3.63

4.02

4.22

4.42

4.60

e -- Key Noteestimates

Source:Key Note

CONSUMER RESEARCH

Original research carried out by Gallup Organisation Ltd for Key Note, found that the ownership of all main types of household security devices has increased considerably since 1992. Smoke alarms have now reached a penetration level of 82 percent, but there is a much lower ownership of extinguishers and other types of home fire protection.

The research also covered opinions as to the causes of crime. Unemployment, bad parenting and lack of a family environment were the factors blamed by most people, but there was some difference between the age groups. People over 65 were the most likely to blame leniency of judges sentencing, while young people were the most ready to include urban deprivation as one of the factors.

SUPPLY

The range of products and services is diverse and there are several hundred suppliers, large and small. Two very large corporate acquisitions have taken place in 1997, as a result of which two leading groups share around 16 percent of the UK security and fire protection market between them and dominate certain sectors. These groups are Williams PLC, which acquired Chubb Security PLC; and US group Tyco International Inc., which acquired ADT Ltd (an international group based in Bermuda). Williams PLC now has a presence in nearly all UK security sectors, while Tyco's subsidiaries concentrate mainly on fire protection and electronic security.

FUTURE PROSPECTS

Trends which will work in favour of the market include the upturn in commercial sector building after a long period of depression, which this should help most of the product sectors. The level of crime is falling, but violent crime is still on the increase. The violent crime factor maintains public awareness of the risks at a high level, and pressure on the Government to address crime levels will continue.

Continued encouragement by the insurers, in the form of reduced premiums, would help the market and this applies to home insurance, commercial insurance and car insurance.

Sectors which offer good prospects for further growth in the next few years are access control, electronic article surveillance and CCTV. In the longer term, integrated systems are likely to become more widespread. These will include fire protection and various types of electronic security, together with building management and other administrative functions.

Text © 1997 Key Note

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