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KN74008
KEY NOTE ACCOUNTANCY NOVEMBER 1998
Overview
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EXECUTIVE SUMMARY

This report looks at the key sectors of the accountancy industry, which together had a market value of £7.48bn in 1997. This represents an increase of 9.6 percent on 1996. Key Note estimates that the value of the market in 1998 was a further 8 percent higher at £8.08bn.
Accountants are now providing services covering accounting and auditing, taxation, management consultancy, corporate finance and corporate recovery/insolvency work. The fastest growing work is consultancy and corporate finance. However, the single largest part of the market remains accountng and auditing.
The accountancy industry is split into various segments: the Big Five, which are all international in scope and personnnel; medium-sized accountancy practices; smaller practices; and sole practitioners. There is rationalisation taking place at every level. Before July 1998, the largest firms were talked about as the Big Six, but since the merger of Price Waterhouse and Coopers & Lybrand, there are now only five very big firms. Meanwhile, a process of consolidation is taking place among the smaller and medium-sized firms.
There is the possibility that some of the accountancy institutes may follow suit and merge, although past experience suggests that institutional mergers in this industry are much harder to acheive than the merger of practices.
The advent of the euro will have repercussions for any accountant whose clients have Contintental connections, and there is talk of moving towards common European auditing practices. It is a measure of the standing of the UK profession that Brussels is looking to the UK to set the norm for the rest of Europe. Of more immediate interest to accountants is the fact that they should be able to constitute themselves as limited liability partnerships, which is something they have been wanting to do for years. This depends on the necessary legislation getting through Parliament. Another change for accountants is that there are likely to be statutory improvements to company financial reporting in the near future.
Key Note anticipates a growth of 5 percent in the UK market for 1999 and thereafter a year-on-year growth of between 7.5 percent and 8.1 percent until 2002, slowing to 6.5 percent in 2002/2003. Hence the market for accountancy and related services should reach £11.35bn by 2003. By that time, auditing and accounting will represent 29.1 percent of the market, management consultancy 43.6 percent, tax advice 17.6 percent, corporate finance 7 percent and corporate recovery 2.6 percent.

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TABLE OF CONTENTS

Executive Summary
Market Definition
INTRODUCTION
MARKET POSITION
MARKET SECTORS
MARKET TRENDS
Table 1: Membership of the Institute of Chartered Accountants in England and Wales, 1993-1997
Market Size
THE TOTAL MARKET
MARKET SECTORS
FOREIGN EARNINGS
Table 2: UK Market for Accountancy and Related Business Services (£bn and percent), 1996 and 1997
Table 3: Auditing and Accounting Fee Income (£m), 1996 and 1997
Table 4: Tax and Actuarial Advice Fee Income (£m), 1996 and 1997
Table 5: Management Consultancy Fee Income (£m), 1996 and 1997
Table 6: Corporate Finance Fee Income (£m), 1996 and 1997
Table 7: Business Recovery and Insolvency Fee Income (£m), 1996 and 1997
Industry Background
RECENT HISTORY
INDUSTRY CONCENTRATION
EMPLOYMENT
TRADE ASSOCIATIONS
MERGER TALKS
REGULATION
Table 8: UK Accountancy Practices by Turnover Size (£000 and number), 1996 and 1998
Table 9: Distribution of Accountancy Fee Income by Practice Size and Turnover Size (£000 and percent), 1996 and 1998
Table 10: Members of the Institute of Chartered Accountants in England and Wales Employed in Practices and Business, 1993-1997
Competitor Analysis
THE MARKETPLACE
MARKET LEADERS
ADVERTISING AND PROMOTION
Table 11: Estimated Market Shares of the Leading UK Accountancy Firms by Gross Fee Income (£m and percent), 1997
Table 12: The Top 30 Accountancy Firms in the UK by Fee Income (£m), 1997
Table 13: Coopers & Lybrand Financial Profile (£m), Year Ending 30th June 1996 and 1997
Table 14: KPMG Financial and Employee Profile (£m and number of employees), Year Ending September 1996 and 1997
Table 15: Andersen Worldwide Financial and Employee Profile ($m and number of employees), Year to 31st August 1996 and 1997
Table 16: Ernst & Young Ltd Financial and Employee Profile (£m and number of employees), Year to June 1996 and 1997
Table 17: Deloitte & Touche Financial and Employee Profile (£m and number of employees), Year to Mid-September 1996 and 1997
Table 18: Main Media Expenditure by UK Accountancy Firms (£000), Year Ending June 1998
Strengths, Weaknesses, Opportunities and Threats (SWOT)
STRENGTHS
WEAKNESSES
OPPORTUNITIES
THREATS
Buying Behaviour
CUSTOMER PROFILE
Outside Suppliers to the Industry
INFORMATION TECHNOLOGY
PRINTING EQUIPMENT
EDUCATION AND TRAINING
RECRUITMENT
Current Issues
PROFIT DIFFERENTIATION
INDUSTRY RESTRUCTURING
ARE THE BIG FIVE A CARTEL?
LITIGATION
COMPANY REPORTING
Forecasts
FORECASTS 1998 TO 2003
SMALLER FIRMS
LIMITED LIABILITY PARTNERSHIPS
THE EURO
EUROPEAN ACCOUNTING
Table 19: Forecast UK Market for Accountancy and Related Business Services by Fee Income (£bn and percent), 1998-2003
Further Sources
ASSOCIATIONS
PERIODICALS
DIRECTORIES
GENERAL SOURCES
HBI UK INFORMATION SOURCES
GOVERNMENT PUBLICATIONS
OTHER SOURCES

Text © 1998 Key Note

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