Worldwide Business Information and Market Reports

www.the-list.co.uk and www.worldmarketresearch.com

Telephone +44 1404 891528 Fax +44 1404 891717 Email reportfinder @ tiscali.co.uk

Just want contact details for one of the companies in this report? Please don't ring us - try www.companieshouse.gov.uk or www.askalix.com

Join the ReportFinder mailing list and be told of new reports

Email:

KN72028

KEY NOTE INTERNET USAGE IN BUSINESS NOVEMBER 1998

Overview

ISBN 1-85765-882-5

WANT TO BUY THIS? Just one of a HUGE range of titles from publishers such as Aktrin, AMA Research, eMarketer, Key Note, MAPS, MBD, MSI and The Prospect Shop that you can BUY RIGHT NOW online from us. To buy or to browse further, use either of the Back To buttons below to activate our catalogue. If you would like to buy this title, you will find it in alphabetic order in the Index using the first Back To button. If you need further information, please contact us using the details at the top of this page. Please tell your colleagues if you find our site useful!

GO TO LATEST EDITION

Table of Contents

Executive Summary

Back to Office Machinery Index and Shopping Cart

Back To REPORTFINDER home page and Search Engine

TABLE OF CONTENTS

Executive Summary

Market Definition

INTRODUCTION

DEFINITIONS

MARKET SECTORS

MARKET POSITION

MARKET TRENDS

Table 1: The UK Internet and Computer Industries by Value (£m and percent), 1995-1998

Market Size

THE TOTAL MARKET

CONNECTIVITY

SOFTWARE AND SERVICES

ELECTRONIC COMMERCE

ADVERTISING ON THE INTERNET

A GLOBAL PERSPECTIVE

Table 2: The UK Internet Market by Value (£m), 1995-1998

Table 3: The UK Internet and Intranet Markets by Value (£m), 1997 and 1998

Table 4: The UK Internet Connectivity Market by Value and Volume (£m, 000 connections mid-year and £), 1995-1998

Table 5: Methods of Linking to the Internet ( percent of businesses), 1998

Table 6: Methods of Internet Access ( percent of UK businesses), 1997 and 1998

Table 7: The UK Connectivity Market by Type of Connection (£m and percent), 1995-1998

Table 8: Number of Internet Connections by Type (000 connections mid-year), 1995-1998

Table 9: The Dial-Up Internet Connections Market by Volume (000 connections mid-year), 1998

Table 10: The UK Fixed-Link Market - Shares of the Leading Providers ( percent of connections), Mid-1998

Table 11: Major UK Service Providers by Subscriber Numbers (000), Mid-1998

Table 12: Leading UK Dial-Up Business Service Providers ( percent of connections), Mid-1998

Table 13: Number of UK Commercial Domain Name Registrations, 1996-1998

Table 14: The Internet Software and Services Market by Value (£m), 1995-1998

Table 15: Usage of Netscape Navigator and Microsoft Internet Explorer in the European Business Market ( percent of users)Å, 1997

Table 16: Server Software Packages Used by UK Websites (number of sites), September 1998

Table 17: Leading Server Developers in the UK by Number of Websites, September 1998

Table 18: Brands of Encrypted Server Software Used by UK Websites ( percent of sites), July 1998

Table 19: The UK Internet Electronic Commerce MarketÅ by Value (£m and percent), 1995-1998

Table 20: Opinion Poll: When Will Your Business Do Electronic Commerce? ( percent of chief executives and IT directors), 1997

Table 21: The Most Important Advantages of Electronic Commerce, 1996 and 1997

Table 22: Number of UK Sites using SSL Encryption Technology, 1997/1998

Table 23: The Internet Advertising Market by Value (£m), 1995-1998

Table 24: The Top Ten Advertisers on the UK Web by Expenditure (£000), April 1998

Table 25: UK Web Sales Houses (clients, websites and millions of advertisements per month), Mid-1998

Table 26: Number of Internet Hosts in the UK and the World (000), as at July 1993-1998

Table 27: Number of Hosts in the UK and the Rest of Europe, August 1998

Industry Background

THE DEVELOPMENT OF THE INTERNET

INDUSTRY CONCENTRATION

TRADE ASSOCIATIONS

Table 28: The Development of the Internet, 1972 to 1998

Table 29: Internet Companies in the UK (estimated number), 1997

Table 30: Estimated Number of Companies in the Internet Software Market by Type of Product, 1998

Competitor Analysis

THE MARKETPLACE

LEADING INTERNET SERVICE PROVIDERS

LEADING SOFTWARE/SERVICE COMPANIES

ADVERTISING AND PROMOTION

Table 31: Services Provided by Internet Service Providers Offering Business Connectivity, 1998

Table 32: The Major Internet Software Companies and Areas of Activity, 1998

Table 33: Main Media Advertising Expenditure by Internet Service Providers (£000), Year to June 1998

Table 34: Main Media Advertising Expenditure by Online Services and Websites (£000), Year to June 1998

Strengths, Weaknesses, Opportunities and Threats (SWOT)

STRENGTHS

WEAKNESSES

OPPORTUNITIES

THREATS

Buying Behaviour

THE TARGET MARKET

THE IMPORTANCE OF THE INTERNET

INTERNET UPTAKE

INTRANET UPTAKE

USAGE OF THE INTERNET

THE DOWNSIDE OF THE INTERNET

WHY COMPANIES DEVELOP WEBSITES

Table 35: Information Technology Infrastructure and Hardware Use in the UK ( percent of companies), 1997 and 1998

Table 36: Opinion Poll: The Ten Most Important Technical Issues Facing IT Directors over the Next 2 Years ( percent of IT directors), 1997 and 1998

Table 37: Uptake of the Internet in Major Industrialised Nations ( percent of companies), 1997 and 1998

Table 38: Usage of Electronic Commerce Technologies ( percent of major UK companies), 1997

Table 39: Intranet/Extranet Use by Businesses in Major Industrialised Nations ( percent of companies), 1997/1998

Table 40: Installation of Intranets by Business Sector ( percent of major UK companies), 1997

Table 41: Main Uses of the Internet by UK Businesses ( percent of users), 1997 and 1998

Table 42: Internet Use by Application ( percent of major UK companies), 1996 and 1997

Table 43: Opinion Poll: The Main Threats of the Internet to Your Company in the Next 5 Years ( percent of marketing directors), 1996 and 1997

Current Issues

NEW INTERNET ARCHITECTURE

VIRTUAL PRIVATE NETWORKS

NEW ACCESS TECHNOLOGIES

BACKBONE CORPORATE RESTRUCTURING

NEW TYPES OF WEB ADVERTISING

INTERNET REGULATION

THE END OF SMALL WEB DESIGNERS?

WEB CONSOLIDATION

DOMAIN NAME REGISTRATION AND GOVERNANCE

INTERNET SERVICE PROVIDERS BECOMING TELECOMMUNICATIONS COMPANIES

POTENTIAL BARRIERS TO ELECTRONIC COMMERCE

STOP PRESS

Forecasts

THE CHANGING ROLE OF THE INTERNET

FORECASTS 1999 TO 2002

Table 44: Opinion Poll: Forecast Adoption of Internet Technologies ( percent of major UK companies), 1997 and 2002

Table 45: Forecast UK Internet Market by Value (£m), 1999-2002

Table 46: Forecast Internet Connectivity Market by Type of Connection and Value (£m and percent), 1999-2002

Table 47: Forecast Number of Internet Connections (000 connections mid-year), 1999-2002

Table 48: Forecast Software and Services Market by Value (£m), 1999-2002

Table 49: Forecast Share of Sales Coming from the Internet ( percent), 1996-2003

Table 50: Forecast Value of UK Internet Electronic Commerce Transactions (£m), 1999-2002

Table 51: Forecast UK Internet Advertising Revenues (£m), 1999-2002

Company Profiles

INTRODUCTION

DEFINITIONS

FURTHER INFORMATION

Further Sources

ASSOCIATIONS

PERIODICALS

DIRECTORIES

GENERAL SOURCES

HBI UK INFORMATION SOURCES

GOVERNMENT PUBLICATIONS

OTHER SOURCES

Back to Top

EXECUTIVE SUMMARY

This report considers business usage of, and spending, on the Internet. It also briefly covers related areas such as intranets. The report focuses on three areas: business spending on Internet connectivity, business spending on Internet services and software, and business revenues from the commercialisation of the Internet (i.e. revenues from Internet advertising and electronic commerce -- e-commerce).

The Internet market (including software, connectivity and non-connectivity services) was worth around £379m in 1997, and is estimated to have grown to around £1.03bn in 1998. If spending on intranets is included, the market size increases to around £2.73bn. The market has experienced exceptionally fast growth in recent years, a factor explained by the widespread uptake of the Internet by businesses, the success of the World Wide Web, the growth of business-oriented web applications and the growing commercialisation of the Internet.

In 1998, the main sector of the Internet market was non-connectivity services and software (mainly services), with sales of £761m in 1998. The connectivity market was worth £268m in 1998, with leased line access the main sector.

Revenues from e-commerce reached £1.16bn in 1998. Both e-commerce and advertising are major growth areas for Internet usage. Currently, most companies use the Internet for obtaining business and marketing information. In the future, the focus will shift towards commercial exploitation, especially business-to-business e-commerce.

Key Note forecasts that the Internet market (software, connectivity and non-connectivity services) will be valued at £4.03bn in 2002, having grown by 291.5 percent between 1998 and 2002, with the main growth coming in the non-connectivity services sector.

E-commerce sales on the net will grow over the same period by 743.7 percent, to reach £9.75bn in 2002. Advertising revenues from the Internet will rise by 1,370.6 percent between 1998 and 2002, to end the period at £250m.

Text © 1998 Key Note

Back to Top

Back To REPORTFINDER HOME PAGE

Ariadne - working together with our customers to enhance productivity and increase knowledge

© 1999 www.the-list.co.uk Ariadne

Last updated by Duncan Nottage 11th February 1999