| KN36044 |
| KEY NOTE Giftware : August 2004 |
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This report covers:toys & games,jewellery, watches and silverware, real jewellery, fashion jewellery, ceramics, glassware, small leather goods, key trade associations,endorsement by celebrities,sponsorship and fundraising, exhibitions, Home & Gift, Pulse, Top Drawer, Ambiente, Giftware International, New York International Gift Fair, New York Tabletop Market,SARCDA Christmas International Gift, Toy and Décor Exhibition, selected specialist exhibitions, E3,Guangzhou International Footwear, Handbags and Leather Goods Fair, Interceramex,International Jewellery London, The Toy Fair,closures, mergers and aquisitions,
Companies covered include: ARC International, The Arthur Wood Group, Caithness Glass, Connolly, DCK COncessions, Goldsmiths Group, Roual Doulton,Waterford Wedgewood, Eidos, Flair Leisure Products, The Game Group, Hasbro, Mattel UK, Vivid Imaaginations, Abbeycrest, Asprey Holdings, Claire's Accessories Uk, Goldsmiths Groups,De Beers,Enesco, fLancaster COlony,Swarovski Crystal, Tiffany & Co, Tod's SpA, Signet Group, Dartington Crystal Group, Royal Doulton, Villeroy & Boch, Waterford Wedgwood, G. Ettinger, LVMH Fashion Group, Mulberry Group,Vivid Imaginations, Mattel UK,Signet Group, GB,
EXECUTIVE SUMMARY
| In 2003, the UK market for giftware was worth £4.46bn, representing a marginal increase on the value of the previous year. Key Note defines the giftware market as including toys and games, jewellery, watches, silverware, ceramics, glassware and small leather goods. The sectors with the highest retail values are jewellery — precious jewellery being a popular choice of gift — and toys and games, which are regarded as educational and developmental as well as indulgent on the part of parents. |
| UK manufacturing in general is already under threat, and each of the sectors of giftware considered in this report suffers from increasing levels of cheap imports, which serve to keep value sales down. The manufacture of ceramics is the only giftware sector where the UK still has a favourable trade balance, and even this is diminishing. UK-based manufacturers are simply unable to compete on a cost basis with manufacturers in the Far East and Eastern Europe. They therefore tend to concentrate on the premium end of the market and have, in some cases, moved their own manufacturing operations overseas. |
| Recent years have seen thousands of job losses and factory closures, including some from prestigious companies such as Royal Doulton, Waterford Wedgwood, Caithness Glass, Connolly and the Arthur Wood Group. Nevertheless, there are some strong, prestigious and highly coveted brands in the marketplace, produced by luxury goods companies. These companies have weathered economic downturns before and there is every chance that they will do so again, even if it means ruthlessly slimming down their operations. |
TABLE OF CONTENTS
| 1. Market Definition |
| report coverage |
| MARKET SECTORS |
| Toys and Games |
| Jewellery, Watches and Silverware |
| Real Jewellery |
| Fashion Jewellery |
| Ceramics |
| Glassware |
| Small Leather Goods |
| Market Trends |
| Economic Trends |
| Gross Domestic Product |
| Table 1: UK Gross Domestic Product at Current Prices (£m), 1999-2003 |
| Inflation |
| Table 2: UK Rate of Inflation (%), 1999-2003 |
| Household Disposable Income |
| Table 3: Annual Average Household Disposable Income in the UK (£), 1998-2002 |
| Unemployment |
| Table 4: Actual Number of Unemployed Persons in the UK (million), 1999-2003 |
| Population |
| Table 5: UK Resident Population Estimates by Sex (000), Mid-Years 1999-2003 |
| Market Position |
| The UK |
| Table 6: Household Expenditure on Selected Durable and Semi-Durable Goods at Current Prices (£m), 1999-2003 |
| Overseas |
| Table 7: Estimated Population Size of Selected European Countries (000), July 2004† |
| 2. Market Size |
| The Total Market |
| Table 8: The Total UK Market for Giftware by Sector by Value at Current Prices (£m at rsp), 1999-2003 |
| by MARKET SECTOR |
| Toys and Games |
| Table 9: The UK Toys and Games Sector by Value at Current Prices (£m at rsp), 1999-2003 |
| Table 10: The Estimated Total UK Traditional Toys and Games Sector by Type of Toy (%), 2003 |
| Trends in the Toys and Games Sector |
| Jewellery, Watches and Silverware |
| Table 11: The UK Jewellery, Watches and Silverware Sector by Value at Current Prices (£m at rsp), 1999-2003 |
| The Number of Articles Dealt With by UK Assay Offices |
| Table 12: Number of Articles Dealt With at UK Assay Offices by Type of Precious Metal (000 units/single units), 2002 and 2003 |
| Trends in the Jewellery, Watches and Silverware Sector |
| Ceramics |
| Table 13: The UK Ceramics Sector by Value at Current Prices (£m at rsp), 1999-2003 |
| Trends in the Ceramics Sector |
| Glassware |
| Table 14: The UK Glassware Sector by Value at Current Prices (£m at rsp), 1999-2003 |
| Trends in the Glassware Sector |
| Small Leather Goods |
| Table 15: The UK Small Leather Goods Sector by Value at Current Prices (£m at rsp), 1999-2003 |
| Trends in the Small Leather Goods Sector |
| Overseas Trade |
| Table 16: UK Balance of Trade in Giftware by Value (£m), 2002 and 2003 |
| Toys and Games |
| Imports |
| Table 17: UK Imports of Toys and Games by Type by Value (£000), 2003 |
| Exports |
| Table 18: UK Exports of Toys and Games by Type by Value (£000), 2003 |
| Jewellery, Watches and Silverware |
| Imports |
| Table 19: UK Imports of Jewellery by Type by Value (£000), 2003 |
| Exports |
| Table 20: UK Exports of Jewellery by Type by Value (£000), 2003 |
| Ceramics |
| Imports |
| Table 21: UK Imports of China and Earthenware by Type by Value (£000), 2003 |
| Exports |
| Table 22: UK Exports of China and Earthenware by Type by Value (£000), 2003 |
| Glassware |
| Imports |
| Table 23: UK Imports of Glassware by Type by Value (£000), 2003 |
| Exports |
| Table 24: UK Exports of Glassware by Type by Value (£000), 2003 |
| Small Leather Goods |
| Imports |
| Table 25: UK Imports of Fancy Leather Goods by Value (£000), 2003 |
| Exports |
| Table 26: UK Exports of Fancy Leather Goods by Value (£000), 2003 |
| 3. Industry Background |
| RECENT HISTORY |
| Toys and Games |
| Jewellery, Watches and Silverware |
| Ceramics |
| Glassware |
| Small Leather Goods |
| INDUSTRY SYNOPSIS |
| Ceramics |
| Table 27: Average Financial Results for UK Manufacturers of Ceramic Household and Ornamental Articles by Turnover and Pre-Tax Profit (£000, % and £) |
| Glassware |
| Table 28: Average Financial Results for UK Manufacturers of Hollow Glass by Turnover and Pre-Tax Profit (£000, % and £) |
| Small Leather Goods |
| Table 29: Average Financial Results for UK Manufacturers of Luggage, Handbags, Saddlery and Harnesses by Turnover and Pre-Tax Profit (£000, % and £) |
| Number of companies |
| Toys and Games |
| Table 30: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Toys and Games by Turnover Sizeband, 2003 |
| Jewellery, Watches and Silverware |
| Table 31: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Jewellery by Turnover Sizeband, 2003 |
| Ceramics |
| Table 32: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Ceramic Household and Ornamental Articles by Turnover Sizeband, 2003 |
| Glassware |
| Table 33: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Hollow Glass and Other Glass Articles by Turnover Sizeband, 2003 |
| Small Leather Goods |
| Employment |
| Toys and Games |
| Table 34: Number of UK VAT-Based Local Units Engaged in the Manufacture of Toys and Games by Employment Sizeband, 2003 |
| Jewellery, Watches and Silverware |
| Table 35: Number of UK VAT-Based Local Units Engaged in the Manufacture of Jewellery by Employment Sizeband, 2003 |
| Ceramics |
| Table 36: Number of UK VAT-Based Local Units Engaged in the Manufacture of Ceramic Household and Ornamental Articles by Employment Sizeband, 2003 |
| Glassware |
| Table 37: Number of UK VAT-Based Local Units Engaged in the Manufacture of Hollow Glass and Other Glass Articles by Employment Sizeband (number of employees), 2003 |
| Small Leather Goods |
| REGIONAL VARIATIONS IN THE MARKETPLACE |
| Toys and Games |
| Jewellery, Watches and Silverware |
| Ceramics |
| Glassware |
| Small Leather Goods |
| DISTRIBUTION |
| Manufacturers |
| Distributors and Importers |
| Retailers |
| Specialist Tableware Stores |
| Specialist Jewellery Stores |
| Specialist Leather Goods Stores |
| Specialist Toy Stores |
| Tourist Attractions |
| Department Stores |
| Variety Stores |
| HOW ROBUST IS THE MARKET? |
| LEGISLATION |
| Toys and Games |
| Jewellery, Watches and Silverware |
| Ceramics and Glassware |
| Small Leather Goods |
| Key Trade Associations |
| British Jewellery and Giftware Federation Ltd |
| Giftware Association |
| sector-specific TRADE ASSOCIATIONS |
| Toys and Games |
| British Association of Toy Retailers |
| British Toy and Hobby Association |
| British Toymakers Guild |
| International Council of Toy Industries |
| Toymaster Ltd |
| Jewellery, Watches and Silverware |
| Association for Contemporary Jewellery |
| British Jewellers' Association |
| Jewellery Distributors' Association |
| National Association of Goldsmiths |
| Ceramics |
| British Ceramic Confederation |
| British Ceramic Plant and Machinery Manufacturers' Association |
| Ceramic and Allied Trade Union |
| Other Associations |
| Glassware |
| British Glass Manufacturers' Confederation |
| International Crystal Federation |
| Small Leather Goods |
| British Luggage and Leathergoods Association |
| Other Associations |
| 4. Competitor Analysis |
| THE MARKETPLACE |
| market leaders — TOYS AND GAMES |
| Eidos PLC |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Flair Leisure Products PLC |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| The Game Group PLC |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Hasbro UK Ltd |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Mattel UK Ltd |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Vivid Imaginations Ltd |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| market leaders — Jewellery, watches and silverware |
| Abbeycrest PLC |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Asprey Holdings Ltd |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Claire's Accessories UK Ltd |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Goldsmiths Group Ltd |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Signet Group PLC |
| Company Structure |
| Current and Future Developments |
| Table 38: Merchandise Mix of Signet Group PLC (% of sales), 2003/2004 |
| Financial Results |
| Table 39: Financial Results for Signet Group PLC (£m), Years Ending 1st February 2003 and 31st January 2004 |
| Table 40: Financial Results for Signet Group PLC by UK Business Division (£m), Years Ending 1st February 2003 and 31st January 2004 |
| Market Leaders — Ceramics and Glassware |
| Dartington Crystal Group Ltd |
| Company Structure |
| Recent Developments |
| Financial Results |
| Royal Doulton PLC |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Villeroy & Boch (UK) Ltd |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Waterford Wedgwood UK PLC |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| market leaders — SMALL LEATHER GOODS |
| G Ettinger Ltd |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| LVMH Fashion Group (UK) Ltd |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| Mulberry Group PLC |
| Company Structure |
| Current and Future Developments |
| Financial Results |
| OUTSIDE SUPPLIERS |
| The Industry In General |
| Toys and Games |
| Jewellery, Watches and Silverware |
| Ceramics |
| Glassware |
| Small Leather Goods |
| MARKETING ACTIVITY |
| Main Media Advertising Expenditure |
| Table 41: Main Media Advertising Expenditure on Giftware by Sector (£000), Years Ending March 2003 and 2004 |
| By Product Sector |
| Toys and Games |
| Table 42: Main Media Advertising Expenditure on Toys and Games by Leading Manufacturers (£000), Year Ending March 2004 |
| Jewellery and Watches |
| Table 43: Main Media Advertising Expenditure on Jewellery and Watches by Leading Manufacturers (£000), Year Ending March 2004 |
| Tableware, Sculptures and Figurines |
| Table 44: Main Media Advertising Expenditure on Tableware by Leading Manufacturers (£000), Year Ending March 2004 |
| Leather Goods |
| Recent Promotions |
| Asprey |
| Eidos PLC |
| Signet Group PLC |
| Other Marketing Activities |
| Competitions |
| Endorsement by Celebrities |
| Sponsorship and Fundraising |
| Advertising Standards Authority |
| Exhibitions |
| In General |
| Exclusively Housewares |
| Home & Gift |
| Pulse |
| Spring and Autumn Fairs |
| Top Drawer |
| Overseas Exhibitions |
| Ambiente |
| Giftware International |
| International Home & Housewares Show |
| New York International Gift Fair |
| New York Tabletop Market |
| SARCDA Christmas International Gift, Toy and Décor Exhibition |
| Selected Specialist Exhibitions |
| E3 |
| Guangzhou International Footwear, Handbags and Leather Goods Fair |
| Interceramex |
| International Jewellery London |
| The Toy Fair |
| 5. Strengths, Weaknesses, Opportunities and Threats |
| the total market |
| Strengths |
| Weaknesses |
| Opportunities |
| Threats |
| Toys and Games |
| Strengths |
| Weaknesses |
| Opportunities |
| Threats |
| Jewellery, watches and silverware |
| Strengths |
| Weaknesses |
| Opportunities |
| Threats |
| ceramics and Glassware |
| Strengths |
| Weaknesses |
| Opportunities |
| Threats |
| Small Leather Goods |
| Strengths |
| Weaknesses |
| Opportunities |
| Threats |
| 6. Buying Behaviour |
| HOUSEHOLD EXPENDITURE |
| Glassware, Tableware and Household Utensils |
| Table 45: Average Weekly Household Expenditure on Glassware, Tableware and Household Utensils by Gross Income Decile Group (£), 2002/2003 |
| Jewellery, Clocks and Watches, and Leather and Travel Goods |
| Games, Toys and Hobbies |
| Table 46: Average Weekly Household Expenditure on Games, Toys and Hobbies by Gross Income Decile Group (£), 2002/2003 |
| Consumer Penetration |
| Table 47: Items Purchased as Giftware in the Preceding Year (% of respondents), May 2004 |
| By Sex |
| Table 48: Items Purchased as Giftware in the Preceding Year by Sex (% of respondents), May 2004 |
| By Age |
| Table 49: Items Purchased as Giftware in the Preceding Year by Age (% of respondents), May 2004 |
| By Social Grade |
| Table 50: Items Purchased as Giftware in the Preceding Year by Social Grade (% of respondents), May 2004 |
| 7. Current Issues |
| CLOSURES, MERGERS AND ACQUISITIONS |
| Arc International Group |
| The Arthur Wood Group PLC |
| Caithness Glass Ltd |
| Connolly Ltd |
| DCK Concessions |
| Goldsmiths Group PLC |
| Royal Doulton PLC |
| Waterford Wedgwood PLC |
| BOARD AND SENIOR MANAGEMENT CHANGES |
| David Halsall International Ltd |
| Eidos PLC |
| Enesco Group Inc |
| Gucci Group |
| LeapFrog Enterprises Inc |
| Nintendo |
| Signet Group PLC |
| NEW PRODUCTS |
| Toys and Games |
| Jewellery, Watches and Silverware |
| Ceramics and Glassware |
| Small Leather Goods |
| FACTORS AFFECTING THE MARKET |
| The Total Market |
| Foreign Trade |
| Counterfeiting |
| Toys and Games |
| Working Conditions |
| Advertising to Children |
| Jewellery, Watches and Silverware |
| Ceramics and Glassware |
| 8. The Global Market |
| THE US MARKET |
| THE EUROPEAN MARKET |
| SELECTED GLOBAL competitors |
| Compagnie Financiere Richemont AG |
| De Beers LV |
| Enesco Group Inc |
| Lancaster Colony Corporation |
| The LVMH Group |
| Royal Doulton PLC |
| Table 51: Turnover for Royal Doulton PLC by Geographic Region (£m), Years Ending 31st December 2002 and 2003 |
| Signet Group PLC |
| Table 52: US Financial Results for Signet Group PLC (£m), Years Ending 1st February 2003 and 31st January 2004 |
| Table 53: US Signet Shops by Format, Years Ending 1st February 2003 and 31st January 2004 |
| Swarovski Crystal |
| Tiffany & Co |
| Tod's SpA |
| Waterford Wedgwood PLC |
| Table 54: Turnover for Waterford Wedgwood PLC by Region of Operation (%), Year Ending 31st March 2004 |
| 9. Forecasts |
| introduction |
| Gross Domestic Product |
| Table 55: Forecast UK Growth in Gross Domestic Product in Real Terms (%), 2004-2008 |
| Inflation |
| Table 56: Forecast UK Rate of Inflation (%), 2004-2008 |
| Unemployment |
| Table 57: Forecast Actual Number of Unemployed Persons in the UK (million), 2004-2008 |
| Population |
| Table 58: Forecast UK Resident Population by Sex (000), 2004-2008 |
| Forecasts 2004 to 2008 |
| Table 59: The Forecast UK Giftware Market by Sector by Value at Current Prices (£m at rsp), 2004-2008 |
| Future trends |
| Demographics |
| The Importance of Branding |
| 10. Company Profiles |
| Claire's Accessories Uk Ltd |
| Hasbro Uk Ltd |
| Mattel Uk LTd |
| Royal Doulton Plc |
| Signet Group Plc |
| Vivid Imaginations LTd |
| Waterford Wedgwood Uk Plc |
| 11. Further Sources |
| Associations |
| Publications |
| General Sources |
| Government Publications |
| Other Sources |
| Bonnier Information Sources |
Text © 2004 Key Note
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Last updated by Amanda Porteous September 2004
