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KN30010 KEY NOTE COMPUTER MARKET (UK) MARCH 2000

This report covers:

Companies covered include:

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Market reports

EXECUTIVE SUMMARY

MARKET SIZE

The Total Market

The UK computer market generated revenues of £48.85bn in 1999 -- an increase of 12.6 percent in that year and 70 percent between 1994 and 1999. The industry`s annual growth has exceeded 10 percent since 1996. The UK now represents almost 20 percent of the European (West and East combined) information technology (IT) market and almost 6 percent of the world IT market.
The largest sector of the market (38.5 percent of industry sales) is computer services, followed by hardware (27.1 percent), personnel costs, and then software and network charges.
Since 1994, the fastest-growing sectors of the market have been:

* network charges
* services.

The key drivers of growth in the market have been:

* Year 2000 and European Monetary Union (EMU) work
* strong and steady UK economic growth
* the rise of networking and Internet working, which are increasing the complexity of corporate IT structures.

Computer Hardware

The UK computer hardware market was worth £13.22bn in 1999 -- a rise of 54.7 percent since 1994. Growth slowed in 1998 and 1999 because of:

* corporate spending on Year 2000 and EMU work
* intense price competition.

Data processing equipment (i.e. computers) is the main category of equipment purchased in the UK. In 1999, data processing equipment accounted for 63 percent of spending on computer hardware in the UK, with peripheral equipment taking a growing share of the market since 1996, owing to rapidly declining prices for data processing equipment and rising demand for peripherals such as printers and data storage devices.

Computer Software

In 1999, Key Note estimates that UK business and individuals spent £5.54bn on computer software, of which £2.39bn was spent on systems software and £3.16bn was spent on applications. Between 1994 and 1999, sales grew by 56.7 percent.
The rise of distributed network architectures and the development of the Internet, intranets and extranets are increasing the complexity of running, co-ordinating and securing modern IT computer systems. Consequently, the demand for network management, middleware and security software has increased, which is encouraging market growth and development.

Computer Services

The UK computer services market reached £18.83bn in 1999, having grown by 20.1 percent between 1998 and 1999 and by 138.7 percent between 1994 and 1999. The key drivers of growth have been work associated with the Year 2000 problem and EMU, relatively good UK economic growth, the rise of networking and Internet working, and changing business practices which favour the use of outside services (e.g. for outsourcing, systems development and training).
At £7.25bn, operational services is the largest sector of the market, followed by professional services, systems and solutions, and maintenance and support.

CURRENT ISSUES

The Total Market

The key issues impacting on the computer market as a whole are as follows:

* The development of modern, distributed computer architectures is calling for new hardware, software and services, such as network management skills, middleware and integration skills.
* With the development of the information-centric approach to computing, businesses are now focusing on the acquisition, storage and dissemination of information, and on their customer relations. This is shaping the demand for software products, computer hardware (especially storage) and associated services.
* The growth of the Internet and electronic commerce (e-commerce) is changing the ways in which businesses operate and are structured.
* The failure of the Millennium `bug` to cause widespread disruption has caused many commentators to argue that the `Y2K` problem was a marketing ploy invented by the IT industry. Most serious commentators, however, realise that without spending on Y2K, many businesses would have been severely affected.
* EMU is still a significant factor driving forward spending on UK IT products and services.

Trends affecting the various individual sectors of the market are discussed under the following headings.

Hardware

* Increased efforts are being made to improve server scalability, in order to handle growing network demands (e.g. massively parallel processing [MPP], symmetric multiprocessing [SMP], non-uniform memory access [NUMA] and clustering).
* Efforts are being made to make personal computer (PC) usage simple (e.g. the Easy PC) and to lower the cost of PC ownership. As a consequence, the Industry Standard Architecture (ISA) is being replaced by newer technologies such as the Universal Serial Bus (USB). These moves are designed to protect PC sales from the threat from network computers and other Internet-enabled consumer devices.
* To meet the growing demand for data storage, efforts are being put into increasing the capacity of hard disks. Similarly, PCs are now being shipped with a range of new storage devices, such as DVD (digital versatile disc) and CD-R (recordable compact disc) drives.
* Increased efforts are being made to link home computers and business computers to networks. At one extreme, the efforts are designed to allow consumers and businesses to use any device (not just a PC) to access the network, and at the other extreme to make the PC the key access device to such a network.

Software

* The Year 2000 problem led major players in the computer industry to upgrade their key software products and to revise their internal software systems. It could also potentially leave some companies open to lawsuits in case of software failure in the year 2000.
* Moves are being made to stamp out `stiffing` (i.e. when a software supplier waits for a customer to do something that it can argue takes it outside the licence terms) by introducing a new code of conduct.
* Clients are concerned that new US legislation, which would certainly be encoded into global software licences, could give publishers power to enforce all aspects of their software licences (even those which have previously been regarded as unenforceable), disable systems without establishing legal grounds and obtain immunity from liability even if their products damage a client`s business.
* Moves are being made by the US-based Software Publishers Association to simplify licences. This would both aid clients and make software distribution over the Internet simpler.
* The Government and the software industry are trying to help small and medium enterprises (SMEs) understand and comply with software licences.
* There is rapid growth in middleware (i.e. the `glue` which cements corporate networks together) and a growing competitive battle between Microsoft`s component object model (COM) technology and the common object request broker architecture (CORBA) -- and Enterprise JavaBeans -- technology.
* There is a growing need for software which integrates diverse systems (mainly UNIX and Microsoft Windows NT) on corporate networks.
* The rise of Open Source Software, such as Linux, Apache and now Java, could be a competitive threat to Microsoft.
* The current debate in the industry on the role of Java (a programming environment or a language?) has moved onto new ground now that Hewlett-Packard and Microsoft have formed the Embedded Java Development Group. This has weakened Sun Microsystems` control of the language and has helped to move Java to an Open Source Software model.
* The legal battles facing Microsoft could potentially undermine its strong position in the desktop, Internet and low-end server markets.

Services

* Large outsourcing contracts returned in 1999, after a decline in average size. In general, however, outsourcing contracts are becoming smaller for individual players, as partnership teams tend to replace single contractors. The nature of outsourcing is also changing as business process outsourcing deals rise in importance.
* There are growing concerns about the role of outsourcing in the public sector, following highly publicised problems with major projects. This is leading to a major reappraisal of the way in which these contracts should be organised and run.
* There is an ongoing trend towards industry consolidation, with the larger players taking a growing share of the market and takeovers continuing.
* The slowdown in the IT jobs market will hit the systems development sector directly, but it could help service companies to recruit staff.
* New tax rules could make it less attractive to become an IT contractor, which could increase job shortages in key areas.

THE FUTURE

The following key factors will shape the computer industry over the coming 4 years:

* IT budgets will change, owing to the ending of most Year 2000 work, but there will be continued spending on EMU-related work.
* There will be a continued shift in corporate IT architectures towards networks and, specifically, Internet-working technologies, including Intranets, extranets, e-commerce/e-business, mobile computing and teleworking. This will result in a growing demand for people with networking and Internet-related skills.
* The convergence of computing, telecommunications and broadcasting will lead to greater consolidation between computer service and software companies, between service companies and telecommunications companies, and between content providers and service companies (especially online information providers).
* There will be a growth in outsourcing and process-based outsourcing.
* There will be increased competition and consolidation -- especially in computer services and those areas of the market subject to commoditisation.

Forecasts 2000 to 2003

Between 1999 and 2003, the UK computer market will grow by 32.5 percent, with the rate of market growth below 8 percent per annum between 2000 and 2003. By 2003, the market will be valued at £64.74bn.
Overall, spending growth will be relatively slow, but areas such as spending on Internet/e-business activities, information collection, storage and dissemination, and business-to-customer supply chain management will grow in importance.
The computer services sector will be the fastest-growing sector of the market in the future. By 2003, computer services are forecast to have sales of £27.69bn, representing 42.8 percent of the total UK computer market.

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TABLE OF CONTENTS

Executive Summary
Market Overview
INTRODUCTION
DEFINITIONS
MARKET SIZE
MARKET SEGMENTATION
INDUSTRY STRUCTURE
CURRENT ISSUES
PEST ANALYSIS
A GLOBAL PERSPECTIVE
Table 1.1: The UK Computer Market by Value (£m), 1994-1999
Table 1.2: The UK Computer Market by Sector by Value (£m and percent), 1994-1999
Table 1.3: Growth in the UK Computer Market by Sector by Value ( percent), 1998-1999 and 1994-1999
Table 1.4: The UK`s Leading Computer Companies by Sector Strengths, 1999
Table 1.5: The UK`s Leading Computer Companies by Market Share by ValueÅ ( percent), 1999
Table 1.6: Estimated Spending on the Internet, Intranets and Extranets (£m and percent), 1997-1999
Table 1.7: Estimated Spending on the Millennium `Bug` (£m and percent), 1997-1999
Table 1.8: Estimated Spending on European Monetary Union (£m and percent), 1997-1999
Table 1.9: The UK Computer Market`s Position in Europe and the World (billion euros and percent), 1994-1999
Key Note Field Research
INTRODUCTION
FIRST RESPONSE
COMBINED RESPONSE
Table 2.1: Reasons for Using a Computer - First Response ( percent of adults), 1998 and 2000
Table 2.2: The Main Reasons for Using a Computer by Socio-Economic Breakdown - First Response ( percent of adults), 2000
Table 2.3: Minor Reasons for Using a Computer by Socio-Economic Breakdown - First Response ( percent of adults), 2000
Table 2.4: Reasons for Using a Computer - Combined Reponse ( percent of adults), 1998 and 2000
Table 2.5: The Main Reasons for Using a Computer by Socio-Economic Breakdown - Combined Response ( percent of adults), 2000
Table 2.6: Minor Reasons for Using a Computer by Socio-Economic Breakdown - Combined Response ( percent of adults), 2000
Competitor Analysis
INTRODUCTION
MAJOR PLAYERS
ADVERTISING AND PROMOTION
Table 3.1: Main Media Advertising Expenditure on Computers, Peripherals, Computer and Network Services, and Software, and by Computer Retailers (£000),
Years to September 1998 and 1999
Computer Hardware
INTRODUCTION
MARKET SIZE
MAJOR PLAYERS
CURRENT ISSUES
FORECASTS 2000 TO 2003
Table 4.1: The UK Computer Hardware Market by Value (£m), 1994-1999
Table 4.2: The UK Computer Hardware Market by Sector by Value (£m and percent), 1994-1999
Table 4.3: The UK Data Processing Equipment Market by Type of Hardware by Value (£m and percent), 1994-1999
Table 4.4: The UK Server Market by Operating System by Value (£m and percent), 1994-1999
Table 4.5: The UK Server Market by Operating System by Volume (000 and percent), 1994-1999
Table 4.6: Average Prices of Servers by Operating System (£), 1994-1999
Table 4.7: The UK Workstation Market by Value, Volume and Average Price (£m, number and £), 1994-1999
Table 4.8: The UK Personal Computer Market by Type of Computer by Value, Volume and Average Price (£m, 000 and £), 1994-1999
Table 4.9: The UK Market for Computer Peripherals by Type by Value (£m and percent), 1994-1999
Table 4.10: The UK Data Processing Peripheral Market by Type by Value (£m and percent), 1994-1999
Table 4.11: The UK Market for Datacoms Hardware by Type by Value (£m and percent), 1994-1999
Table 4.12: The UK`s Leading Computer Hardware Manufacturers by Market Share by Value ( percent), 1999
Table 4.13: The Forecast UK Computer Hardware Market by Sector by Value (£m and percent), 2000-2003
Table 4.14: The Forecast UK Data Processing Equipment Market by Type of Hardware by Value (£m and percent), 2000-2003
Table 4.15: Forecast Growth in the UK Data Processing Equipment Market by Sector by Value ( percent), 1999-2003
Table 4.16: The Forecast UK Market for Computer Peripherals by Type by Value (£m and percent), 2000-2003
Table 4.17: Forecast Growth in the UK Market for Computer Peripherals by Sector by Value ( percent), 1999-2003
Computer Software
INTRODUCTION
MARKET SIZE
MAJOR PLAYERS
CURRENT ISSUES
FORECASTS 2000 TO 2003
Table 5.1: The UK Computer Software Market by Value (£m), 1994-1999
Table 5.2: The UK Systems Software Market by Sector by Value (£m and percent), 1994-1999
Table 5.3: The UK Applications Software Market by Value (£m), 1994-1999
Table 5.4: The UK`s Leading Computer Software Developers by Market Share by Value ( percent), 1999
Table 5.5: The Forecast UK Computer Software Market by Sector by Value (£m), 2000-2003
Computer Services
INTRODUCTION
MARKET SIZE
MAJOR PLAYERS
CURRENT ISSUES
FORECASTS 2000 TO 2003
Table 6.1: The UK Computer Services Market by Sector by Value (£m and percent), 1994-1999
Table 6.2: Growth in the UK Computer Services Market by Sector by Value ( percent), 1998-1999 and 1994-1999
Table 6.3: The UK Operational Services Market by Sector by Value (£m and percent), 1994-1999
Table 6.4: The UK Professional Services Market by Sector by Value (£m and percent), 1994-1999
Table 6.5: The UK Systems and Solutions Market by Sector by Value (£m and percent), 1994-1999
Table 6.6: The UK Maintenance and Support Market by Sector by Value (£m and percent), 1994-1999
Table 6.7: The UK`s Leading Computer Services Companies by Market Share by Value ( percent), 1999
Table 6.8: Selected Major Takeovers of Computer Services Companies, 1998/1999
Table 6.9: The Forecast UK Computer Services Market by Sector by Value (£m and percent), 2000-2003
Table 6.10: Forecast Growth in the UK Computer Services Market by Sector by Value ( percent), 1999-2003
Table 6.11: Forecast Growth in the UK Computer Services Market by Subsector by Value ( percent), 1999-2003
Distribution
INTRODUCTION
DISTRIBUTION STRUCTURE
INDIRECT CHANNEL OPERATORS
CHARACTERISTICS OF THE MAIN CHANNEL OPERATORS
SOFTWARE DISTRIBUTION CHANNELS
CHARACTERISTICS OF THE MAIN SOFTWARE CHANNEL OPERATORS
ADVERTISING AND PROMOTION
Table 7.1: The Importance of Indirect Channel Operators in Selling Various Computer Products ( percent), 1999
Strengths, Weaknesses, Opportunities and Threats (SWOT)
STRENGTHS
WEAKNESSES
OPPORTUNITIES
THREATS
The Future
FUTURE TRENDS
FORECASTS 2000 TO 2003
Table 9.1: The Forecast UK Computer Market by Value (£m), 2000-2003
Table 9.2: The Forecast UK Computer Market by Sector by Value (£m and percent), 2000-2003
Further Sources
ASSOCIATIONS
PERIODICALS
DIRECTORIES
GENERAL SOURCES
BONNIER INFORMATION SOURCES
GOVERNMENT PUBLICATIONS
OTHER SOURCES

Text © 2000 Key Note

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Last updated by Jacob van Eldik 19th June 2000