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Executive Summary

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EXECUTIVE SUMMARY

The UK glassware market can be categorised into three main sectors by type of glassware:

* soda lime glassware
* crystal glassware
* heat-resistant glassware.

The two main methods of production are machine gathering and hand gathering, the former being important in the soda lime and heat-resistant glassware sectors, while the latter is regarded by many as the only way to produce the highest quality crystal glassware. Soda lime glassware accounts for the bulk of glassware sales, taking a 48 percent share by value in 1998. Crystal glassware took a 35 percent share of the market, with heat-resistant glassware taking the remaining 17 percent.
Having survived the recession of the early 1990s, the glassware market has recovered. However, growth -- while steady -- has been slow in recent years, rising by 8 percent between 1993 and 1998 to £327m.
In terms of supply, the UK glassware industry is polarised between the larger companies, mainly found in the machine-gathered sector, e.g. Demaglass Ltd and The Ravenhead Company Ltd, and the independent specialist suppliers of crystal glassware, many of which are well established household names with an international reputation for quality, e.g. The Edinburgh Crystal Glass Company Ltd, Dartington Crystal Group Ltd, Royal Brierley Crystal Ltd and Waterford Crystal.
The UK glassware market has become increasingly influenced by fashion and design in recent years, with manufacturers introducing brightly coloured and decorated glassware as part of the growing trend towards more casual home dining. This has boosted demand for soda lime glassware products.
Overall, the hand-gathered sector has suffered as a result of the improved quality of machine-made crystal and soda lime products, which has made these products more attractive to consumers. With the increasing threat of cheap imports from European countries, and more recently the Far East, the leading glassware manufacturers have adopted new strategies and begun to include imported crystal in their branded ranges.
The future looks challenging for UK glassware manufacturers, as they move towards the new Millennium with renewed optimism and greater confidence. Key Note forecasts that between 1999 and 2003, the UK glassware market will grow by 7.8 percent at current prices to reach £360m.

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TABLE OF CONTENTS

Executive Summary

Market Definition

INTRODUCTION

MARKET SECTORS

MARKET POSITION

MARKET TRENDS

Table 1: UK Glassware Market by Sector by Value ( percent), 1998

Table 2: Glassware Penetration of the UK Household Goods Market at Current Prices (£m and percent), 1993-1998

Table 3: Total Estimated UK Retail Sales and Gift Purchases by Product Sector (£m at rsp and percent), 1998

Table 4: Index of Total Consumer Expenditure and Household Goods Expenditure on Glassware at Constant Prices (1993=100), 1993-1998

Market Size

THE TOTAL MARKET

MARKET SECTORS

OVERSEAS TRADE

Table 5: The Glassware Market by Value at Current Prices (£m at rsp and index 1993=100), 1993-1999

Table 6: UK Glassware Market by Sector by Value at Current Prices (£m at rsp and percent), 1998

Table 7: Soda Lime Glassware Sales by Value at Current Prices (£m at rsp and index 1993=100) 1993-1999

Table 8: Crystal Glassware Sales by Value at Current Prices (£m at rsp and index 1993=100), 1993-1999

Table 9: Heat-Resistant Glassware Sales by Value at Current Prices (£m at rsp and index 1993=100), 1993-1999

Table 10: UK Glassware Imports and Exports by Value (£000), 1994-1998

Table 11: UK Glassware Exports by End Use by Value (£m), 1997 and 1998

Table 12: UK Glassware Imports by End Use by Value (£m), 1997 and 1998

Table 13: UK Glassware Imports by Country of Origin by Value (£000 and percent), 1997-1998

Industry Background

RECENT HISTORY

INDUSTRY CONCENTRATION

DISTRIBUTION

TRADE ASSOCIATIONS

Table 14: Number of UK VAT-Registered Companies Manufacturing and Processing Hollow Glass and Other Glass Including Technical GlasswareÅ by Turnover

(£000), 1998

Table 15: Retail Distribution of Glassware by Value ( percent), 1998

Competitor Analysis

THE MARKETPLACE

MARKET LEADERS

OTHER SUPPLIERS

SUPPLIERS FROM THE CZECH REPUBLIC

ADVERTISING AND PROMOTION

Table 16: Major UK Glassware Companies by Turnover (£m), 1997-1998

Table 17: Main Media Expenditure on Crockery and Glass Tableware (£000), Year to June 1998 and 1999

Strengths, Weaknesses, Opportunities and Threats (SWOT)

STRENGTHS

WEAKNESSES

OPPORTUNITIES

THREATS

Buying Behaviour

CONSUMER PENETRATION

Table 18: Households Owning and Purchasing Glassware and Heatproof Ovenware ( percent of adults), 1998

Table 19: Ownership of Glassware and Heatproof Ovenware by Social Grade ( percent of households), 1998

Table 20: Ownership of Glassware and Heatproof Ovenware by Household Size ( percent of adults), 1998

Outside Suppliers to the Industry

INTRODUCTION

RAW MATERIALS

SPECIALIST MACHINERY

Current Issues

RECYCLING LEVELS

NEW PRODUCT LAUNCHES

MILLENNIUM PRODUCTS

CORPORATE ACTIVITY

THE NATIONAL GLASS CENTRE

Forecasts

FORECASTS 1999 TO 2003

MARKET SEGMENTATION

PRODUCT DEVELOPMENTS

LEGISLATION

CONCLUSIONS

Table 21: Forecast UK Glassware Market by Value (£m), 1999-2003

Company Profiles

INTRODUCTION

DEFINITIONS

FURTHER INFORMATION

Further Sources

ASSOCIATIONS

PERIODICALS

DIRECTORIES

GENERAL SOURCES

HOPPENSTEDT BONNIER INFORMATION SOURCES

GOVERNMENT PUBLICATIONS

OTHER SOURCES

Text © 1999 Key Note

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Last updated by Jacob van Eldik 21th January 2000