| KN17012 |
| KEY NOTE CARPETS & FLOORCOVERINGS: April 2002 |
|
|
CLICK
 TO BUY |
This report covers: carpets and floorcoverings, tufted carpets,woven carpets,fibre-bonded carpets,wood flooring,vinyl,ceramic floor tiles,linoleum,cork,
Companies covered include:Allied Carpets,Brintons,Forbo-Nairn,Gaskell Carpets,Headlam Group,Interface Europe,Armstrong World Industries,Egger,H & R JohnsonTiles,James Halstead,Kronospan,Pilkington's Tiles,
EXECUTIVE SUMMARY
In 2001, the UK market for carpets and floorcoverings was estimated to be worth £3.27bn at retail selling prices (rsp). This represents a growth rate of 2 percent over 2000 and has continued the trend of steady growth that the market has experienced since 1996.
For the purposes of this Key Note Market Report, the floorcoverings sectors are defined as carpets, wood flooring, vinyl, ceramic floor tiles and other floorcoverings. Carpets is the largest sector but it is experiencing a decline in market share, primarily due to the rapid growth in the wood flooring sector. Ceramic floor tiles also experienced strong rates of growth between 1998 and 2001, but it remains a niche sector of the market.
Floorcoverings are generally considered to be non-essential products and sales are dominated by replacement and additional purchases. A key driving factor since around 1996 has been the impact of television makeover programmes. Homeowners are now much more open to continental styling, which is influencing their tastes across a wide range of home furnishings, and wood flooring is a key beneficiary.
Increases in Government spending on health and education between 2002 and 2005 will have a substantial impact on the contract floorcoverings market. In particular, the tend towards Private Finance Initiative (PFI) funded projects, involving the outsourcing of property maintenance, should lead to some general increase in specification standards, as contractors look for products that offer durability and low maintenance.
Future prospects for the market are reasonably positive, although value increases are likely to be flat in the short- to medium-term future. Floorcoverings have benefited from the current trend for interior design schemes. However, consumer spending is dependent upon the overall level of confidence in the economy, and any significant increases in interest rates could dampen future growth prospects, particularly if the housing market is adversely affected.
TABLE OF CONTENTS
| Executive Summary | 1 |
| 1. Market Definition | 2 |
| REPORT COVERAGE | 2 |
| MARKET SECTORS | 2 |
| MARKET TRENDS | 2 |
| Economic Background | 2 |
| Population Trends | 3 |
| The Housing Market | 3 |
| The Housebuilding Market | 3 |
| Property Transactions | 3 |
| Table 1: Annual Number of Property Transactions in England and Wales (000 and percent), 1996-2001 | 4 |
| Style Trends | 4 |
| The Contract Sector | 4 |
| Price Levels | 5 |
| MARKET POSITION | 5 |
| The UK | 5 |
| Household Spending | 5 |
| Table 2: Expenditure on Household Goods (£m and percent), 1997-2001 | 6 |
| The Textiles Industry | 6 |
| Overseas | 6 |
| 2. Market Size | 7 |
| THE TOTAL MARKET | 7 |
| Table 3: The Total UK Carpets and Floorcoverings Market by Value at Current Prices (£m at rsp and percent), 1997-2001 | 7 |
| Table 4: The Total UK Market for Carpets and Floorcoverings by Sector by Value at Current Prices (£m at rsp and percent), 1997-2001 | 8 |
| BY MARKET SECTOR | 8 |
| Carpets | 8 |
| Table 5: The Total UK Carpets Sector by Value at Current Prices (£m at rsp and percent), 1997-2001 | 9 |
| Tufted Carpets | 9 |
| Table 6: The Total UK Carpet Sector by Type by Value at Current Prices (£m at rsp), 2001 | 10 |
| Woven Carpets | 10 |
| Table 7: Total UK Woven Carpet Sector by Type ( percent), 2001 | 10 |
| Fibre-Bonded Carpets | 11 |
| Other | 11 |
| Wood Flooring | 11 |
| Table 8: The Total UK Wood Flooring Sector by Value at Current Prices (£m at rsp and percent), 1997-2001 | 12 |
| Table 9: The Total UK Wood Flooring Sector by Type ( percent), 2001 | 13 |
| Vinyl | 13 |
| Table 10: The Total UK Vinyl Sector by Value at Current Prices (£m at rsp and percent), 1997-2001 | 14 |
| Table 11: The Total UK Vinyl Sector by Type ( percent), 2001 | 14 |
| Ceramic Floor Tiles | 15 |
| Table 12: The Total UK Ceramic Floor Tiles Sector by Value at Current Prices (£m at rsp and percent), 1997-2001 | 15 |
| Other Floorcoverings | 16 |
| OVERSEAS TRADE | 16 |
| Carpets | 17 |
| Table 13: International Trade in Carpets (£m at msp), 1998-2000 | 17 |
| Vinyl | 17 |
| Table 14: International Trade in Vinyl (£m at msp), 1998-2000 | 18 |
| 3. Industry Background | 19 |
| RECENT HISTORY | 19 |
| NUMBER OF COMPANIES | 19 |
| Table 15: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Carpets and Floorcoverings by Turnover Sizeband (£000, number and percent), 2001 | 20 |
| EMPLOYMENT | 20 |
| Table16: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Carpets and Floorcoverings by Employee Sizeband (number and percent), 2001 | 21 |
| REGIONAL VARIATIONS IN THE MARKETPLACE | 21 |
| DISTRIBUTION | 21 |
| Distribution Channel Share | 22 |
| Table 17: Distribution of Floorcovering Products by Type of Outlet ( percent),2001 | 22 |
| HOW ROBUST IS THE MARKET? | 23 |
| LEGISLATION | 24 |
| World Trade Organization | 24 |
| PROPOSED LEGISLATION | 25 |
| Azo-Dyestuffs | 25 |
| KEY TRADE ASSOCIATIONS | 25 |
| British Carpet Manufacturers Association Ltd | 25 |
| British Textile Machinery Association | 25 |
| British Wool Marketing Board | 25 |
| Fibre Bonded Carpet Manufacturers’ Association | 25 |
| The Textile Institute | 25 |
| The Tile Association | 26 |
| 4. Competitor Analysis | 27 |
| THE MARKETPLACE | 27 |
| MARKET LEADERS | 27 |
| Table 18: Leading UK Floorcoverings Manufacturers and Distributors by Turnover (£m), 2000/2001 | 27 |
| Armstrong World Industries Ltd | 28 |
| Brintons Ltd | 29 |
| Carpets International (UK) Ltd | 29 |
| Egger (UK) Ltd | 30 |
| Forbo-Nairn Ltd | 30 |
| Gaskell Carpets Ltd | 31 |
| Headlam Group PLC | 31 |
| H&R Johnson Tiles Ltd | 31 |
| Interface Europe Ltd | 32 |
| James Halstead PLC | 33 |
| Kronospan Ltd | 33 |
| Pilkington’s Tiles | |
| Group PLC | 34 |
| OTHER SUPPLIERS | 34 |
| ADVERTISING AND PROMOTION | 35 |
| Table 19: Main Media Advertising Expenditure on Floorcoverings (£000), Year Ending December 2001 | 35 |
| Carpets | 35 |
| Table 20: Main Media Advertising Expenditure on Carpets (£000), Year Ending December 2001 | 36 |
| Hard Floorcoverings | 36 |
| Table 21: Main Media Advertising Expenditure on Hard Floorcoverings (£000), Year Ending December 2001 | 37 |
| Furniture and Furnishings Retailers | 37 |
| Table 22: Main Media Advertising Expenditure by Selected Leading Furniture and Furnishings Retailers (£000), Year Ending December 2001 | 38 |
| EXHIBITIONS | 38 |
| Trade Exhibitions | 38 |
| Consumer Exhibitions | 38 |
| PUBLICATIONS | 39 |
| Trade Publications | 39 |
| Consumer Publications | 39 |
| 5. Strengths, Weaknesses, Opportunities and Threats | 40 |
| THE TOTAL MARKET | 40 |
| Strengths | 40 |
| Weaknesses | 40 |
| Opportunities | 41 |
| Threats | 41 |
| CARPETS | 41 |
| Strengths | 41 |
| Weaknesses | 41 |
| Opportunities | 42 |
| Threats | 42 |
| WOOD FLOORING | 42 |
| Strengths | 42 |
| Weaknesses | 42 |
| Opportunities | 43 |
| Threats | 43 |
| VINYL | 43 |
| Strengths | 43 |
| Weaknesses | 43 |
| Opportunities | 44 |
| Threats | 44 |
| TILES AND OTHERS | 44 |
| Strengths | 44 |
| Weaknesses | 44 |
| Opprtunities | 44 |
| Threats | 44 |
| 6. Buying Behaviour | 45 |
| AVERAGE HOUSEHOLD EXPENDITURE | 45 |
| CONSUMER PENETRATION | 45 |
| Household Penetration | 45 |
| Table 23: Household Penetration of Carpets and Floorcoverings ( percent of adults owning/buying), 2001 | 46 |
| Purchasing Patterns | 46 |
| Table 24: Proportion of Adults Purchasing Floorcoverings in the Last 12 Months ( percent of adults), 2001 | 47 |
| Reasons for Purchase | 47 |
| Table 25: Purchasing Patterns of Floorcoverings in the Last 12 Months ( percent of adults), 2001 | 48 |
| Expenditure | 48 |
| Table 26: Expenditure on Carpets and Wooden Floorcoverings in the Last 12 Months ( percent of adults), 2001 | 48 |
| Table 27: Expenditure on Rugs, Tiles, Vinyl and Linoleum in the Last 12 Months ( percent of adults), 2001 | 49 |
| HOUSEHOLDS OWNING/BUYING FLOORCOVERINGS | 49 |
| By Socio-Economic Group | 49 |
| Carpets | 49 |
| Table 28: Household Ownership of Carpets by Socio-Economic Group ( percent of households), 2001 | 50 |
| Vinyl Floorcoverings and Linoleum | 50 |
| Table 29: Household Ownership of Vinyl and Linoleum Floorcoverings by Socio-Economic Group ( percent of households), 2001 | 51 |
| Wooden Floors and Ceramic Tiles | 51 |
| Table 30: Household Ownership of Wooden Floors and Ceramic Tiles by Socio-Economic Group ( percent of households), 2001 | 52 |
| By Geographic Region | 52 |
| Carpets | 52 |
| Vinyl Floorcoverings and Linoleum | 52 |
| Wooden Floors and Ceramic Tiles | 53 |
| 7. Current Issues | 54 |
| INTERNET | 54 |
| HEALTH ISSUES | 54 |
| CORPORATE ACTIVITY | 54 |
| Headlam Group PLC | 55 |
| H&R Johnson Tiles Ltd | 55 |
| Gaskell Carpets PLC | 55 |
| Associated Independent Stores | 55 |
| 8. The Global Market | 56 |
| EUROPEAN INFLUENCE | 56 |
| MAJOR TRENDS | 56 |
| INTERNATIONAL TRADE | 56 |
| Carpets and Rugs | 57 |
| Ceramic Tiles | 57 |
| Wood Flooring | 57 |
| Table 31: UK Imports and Exports of Carpets and Other Textile Floorcoverings by Country (£m), 2001 | 57 |
| 9. Forecasts | 59 |
| INTRODUCTION | 59 |
| FORECASTS 2002 to 2006 | 60 |
| Table 32: The Total Forecast UK Market for Carpets and Floorcoverings by Sector by Value at Current Prices (£m at rsp and percent), 2002-2006 | 60 |
| FUTURE TRENDS | 60 |
| Domestic Demand | 61 |
| Contract Demand | 61 |
| 10. Company Profiles | 62 |
| Allied Carpets Group PLC | 63 |
| Brintons Ltd | 65 |
| Forbo-Nairn Ltd | 67 |
| Gaskell Carpets Ltd | 69 |
| Headlam Group PLC | 71 |
| Interface Europe Ltd | 73 |
| 11. Further Sources | 75 |
| Associations | 75 |
| Publications | 77 |
| Directories | 78 |
| General Sources | 79 |
| Bonnier Information Sources | 80 |
| Government Publications | 81 |
| Other Sources | 82 |
| Understanding TGI Data | 83 |
| Number, Profile, Penetration | 83 |
| Social Grade | 84 |
| Standard Region | 84 |
| Key Note Research | 85 |
| The Key Note Range of Reports | 86 |
Text © 2002 Key Note
| Can't find what you
need? Try our "Research on Request" market report service and define your own report research! Fixed prices - £150, £450 and £1,250 - and fixed delivery of 4, 5 and 14 days |
| Click here for full details |
Ariadne - working together with our customers
to enhance productivity and increase knowledge
© 2004
www.the-list.co.uk Ariadne
Last updated by Amanda Porteous February 2004
